Welcome to our community

Be a part of something great, join today!

Log in
  • Hey all, just changed over the backend after 15 years I figured time to give it a bit of an update, its probably gonna be a bit weird for most of you and i am sure there is a few bugs to work out but it should kinda work the same as before... hopefully :)

Final Cut Pro X Released

Alexander Ibrahim said:
I don't care if it took ten minutes or four programmer weeks ... the effort was trivial compared to the overall engineering effort.

My point is that including those features is NOT why we didn't get XML import export, or import of older FCP files ... or any of the other features people are complaining about.

So, while I see complaining about the lack of XML support as a valid criticism, its completely pointless to begrudge the stupid export presets and iMovie import.

Come to think of it ... I've had a lot of projects brought to me that were "offlined" in iMovie, so I see iMovie import as a good option to have. I don't use it much if at all on my "real" productions ... but there was a spot of 3-4 months when being able to export to XML from iMovie paid the bills.
Click to expand...

You sound like an ideal FCPX customer... Enjoy!
 
I would have positioned and marketed this product using a completely different approach.

If I were responsible for this release this would have been my basic stradegy:

1) Release this product as FINAL CUT X. Price it around $129-$199.

2) Let the Pro user know that FINAL CUT PRO X is coming and will be a $100 upgrade, will include features for collaborative workflow, multicam, etc, and will be updated regularly along the way once released.

3) Continue to sell and support FCP 7 until FCP-X is released.

This would get the new edit "paradigm" into the public awareness, keep sales from going elsewhere and get a new crop of editors (new customers) into the FC workflow, who might upgrade to "Pro" later.
 
Tim Morten said:
You sound like an ideal FCPX customer... Enjoy!
Click to expand...

I take that as an insult!

Well, if you don't like their money, send them my way.

I had a very competent editor doing some simple projects in iMovie. When he was done, he exported to FCP XML and sent a hard drive over with sources and a complete edit. My job? I graded it in Color.

As a colorist, I didn't really care how it was edited. I opened it in FCP (usually flawlessly) and after checking to make sure things were technically OK, Send to Color, then I rendered output which went back to FCP and into Compressor.

Frankly if he had told me he used Final Cut I wouldn't have noticed, nor would I have had to do anything different.

Notably, this makes iMovie more useful in a production environment than FCP X is.

So ... how does this nice aside address the point you were arguing with me about?

Oh yeah ... it doesn't.

What I really think though is that you don't like arguing your point, and would rather insult someone than do so.
 
Robert Frank said:
I would have positioned and marketed this product using a completely different approach.

If I were responsible for this release this would have been my basic stradegy:

1)Release this product as FINAL CUT. Price it around $129-$199.

2)Let the Pro user know that FC PRO is coming and will be a $100 upgrade
Click to expand...
There was an even easier way. Call it FCPx and just tell people what features are coming, what's on the roadmap. To me, that's really the only mistake they have made so far, but unfortunately it's a big one. It's caused confusion and disappointment. All could have easily been avoided.
 
Just Wanted to post this little Gem for those of you who haven't seen it yet.


FCPX_Import.png
 
Robert Frank said:
I would have positioned and marketed this product using a completely different approach.

If I were responsible for this release this would have been my basic stradegy:

1) Release this product as FINAL CUT X. Price it around $129-$199.

2) Let the Pro user know that FINAL CUT PRO X is coming and will be a $100 upgrade, will include features for collaborative workflow, multicam, etc, and will be updated regularly along the way once released.

3) Continue to sell and support FCP 7 until FCP-X is released.

This would get the new edit "paradigm" into the public awareness, keep sales from going elsewhere and get a new crop of editors (new customers) into the FC workflow, who might upgrade to "Pro" later.
Click to expand...



But even easier. Just tell us what's up. Simple as that. Information is not forthcoming.


edit: just saw Steve's reply. So mine was a little redundant.
 
People with questions/concerns should definitely consider reading this article - http://pogue.blogs.nytimes.com/2011/06/23/professional-video-editors-weigh-in-on-final-cut-pro-x/

Read the whole thing, but sums it up nicely at the end:

"The Bottom Line: Apple has followed the typical Apple sequence: (1) throw out something that’s popular and comfortable but increasingly ancient, (2) replace it with something that’s slick and modern and forward-looking and incomplete, (3) spend another year finishing it up, restoring missing pieces.

Professional editors should (1) learn to tell what’s really missing from what’s just been moved around, (2) recognize that there’s no obligation to switch from the old program yet, (3) monitor the progress of FCP X and its ecosystem, and especially (4) be willing to consider that a radical new design may be unfamiliar, but may, in the long term, actually be better."
 
JP Castel said:
Just Wanted to post this little Gem for those of you who haven't seen it yet.


FCPX_Import.png
Click to expand...

That is what i think the anger first started, then the missing features ... and the whole thing explode.
I guess there will be some potential in the future, at least for some if major missing features are added.

Personal for me the best feature now is export with open exr and tiff sequences.

If FCPx stays this way i see more use in pre-production, storyboard editing, etc.

I don't want to be too anger as this release is little more then 24 hours out.
But I am glad we all share the disappointment and shout it out..
In that way Apple can't play death, and has to do something about it.. or at least i hope!
 
In 1997 Apple bought my Toyota Camry from me.

They liked it so much they want to buy my 2011 Toyota Camry From me.

Little do they know I've gutted the inside for parts.
 
Dabling Harward said:
But even easier. Just tell us what's up. Simple as that. Information is not forthcoming.
Click to expand...

But I still see the problem of not being able to add new FCP7 licenses to an expanding facility, or a new business that can't buy any, and huge backlash over having a "Pro" labeled app that really isn't ready for big league users.

With regards to "what is pro?", the lines can get blurry between consumer, prosumer, and professional in a single user environment, whereas in a multi-user, collaborative, deadline driven business situation, etc, it's typically not ever thought of as consumer.
 
Robert Frank said:
But I still see the problem of not being able to add new FCP7 licenses to an expanding facility, or a new business that can't buy any, and huge backlash over having a "Pro" labeled app that really isn't ready for big league users.

With regards to "what is pro?", the lines can get blurry between consumer, prosumer, and professional in a single user environment, a multi-user, collaborative, deadline driven business situation, etc, is typically not ever though of as consumer.
Click to expand...
BH Photo and others appear to still be selling it. Not sure how long that will last, but it is still possible to get it from what I can tell. But your point is very valid. For a facility that needs flexibility in licensing and adding seats, this is not good news at all. Someone might want to make a call into Apple and see what their official stance is. Just because they remove it from the store doesn't necessarily mean there's no way to add licenses. Apple had to anticipate that some places would not be able to upgrade overnight, even if FCPx were perfect right out of the gate. Companies with hundreds of seats need time to transition, and there is an IT element that factors in.
 
I see this as a situation of managing your customers expectations.

I have no complaints about the "look" of FCPX, quite the opposite, there is much to like.

If, at the NAB Supermeet Apple said "here's the new FCPX. We're releasing FINAL CUT first, while we get FINAL CUT PRO ready for our customers who need advanced features. But we're excited, and would like to get this in your hands now, so we'll let you get it and update to Pro as soon as it's ready".
 
Well, I, and so many others, have tried. I guess there's no consoling some of you. Perhaps you're colicky or teething or have poopy diapers.

Hey, shouldn't you be editing something on your pro gear instead of keeping up with this tired-ass thread? Aren't you afraid your paying clients are going to find out what you've been up to while you should have been working?
 
Brian Boyer said:
Hey, shouldn't you be editing something on your pro gear instead of keeping up with this tired-ass thread? Aren't you afraid your paying clients are going to find out what you've been up to while you should have been working?
Click to expand...

Funny, I was just gonna ask you the same thing. hehe... Well, you have to do something while you render in FCP7 other than dream of 64bits, background rendering and OpenCL.

When I worked at a facility the perfect answer (while hanging in the breakroom) to "what are you doing" was... "rendering". Typical response, "oh, OK".
 
Brian Boyer said:
Well, I, and so many others, have tried. I guess there's no consoling some of you. Perhaps you're colicky or teething or have poopy diapers.

Hey, shouldn't you be editing something on your pro gear instead of keeping up with this tired-ass thread? Aren't you afraid your paying clients are going to find out what you've been up to while you should have been working?
Click to expand...

Ha! Well, actually I'm rendering some graphics for a TV spot for a movie right now. My posting frequency is directly proportional to the amount of rendering I have to do - so anytime around summertime... or Comicon... or the Superbowl (we had 5 spots this year which is on one hand very good for finances and on the other hand not very good for health) you can find me on here, man :)

This whole FCP X thing is just so fascinating. Everyone is so emotional!

Brandon J.F. said:
Totally different. RED communicates
Click to expand...

That's the key!

Bruce Allen
www.boacinema.com
 
andrewhake said:
People with questions/concerns should definitely consider reading this article - http://pogue.blogs.nytimes.com/2011/06/23/professional-video-editors-weigh-in-on-final-cut-pro-x/

Read the whole thing, but sums it up nicely at the end:

"The Bottom Line: Apple has followed the typical Apple sequence: (1) throw out something that’s popular and comfortable but increasingly ancient, (2) replace it with something that’s slick and modern and forward-looking and incomplete, (3) spend another year finishing it up, restoring missing pieces.

Professional editors should (1) learn to tell what’s really missing from what’s just been moved around, (2) recognize that there’s no obligation to switch from the old program yet, (3) monitor the progress of FCP X and its ecosystem, and especially (4) be willing to consider that a radical new design may be unfamiliar, but may, in the long term, actually be better."
Click to expand...


Thanks Andrew
excellent, somewhat reassuring read

Stu Aull
Alaska
 
You must log in or register to reply here.
Back
Top