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  • Hey all, just changed over the backend after 15 years I figured time to give it a bit of an update, its probably gonna be a bit weird for most of you and i am sure there is a few bugs to work out but it should kinda work the same as before... hopefully :)

Attitude adjustment...

I think that many would be glad. :-) However, I don't need any of them to reduce the prices of their lenses. If I wanted a budget but quality set of cinema lenses, I would buy or make up a set of these:

- Leica M

- Contax ZM

- Contax Zeiss (if you can find them)

- Leica R

- Olympus OM

- Canon FD

The cost of a set of these including full cinema conversion is pretty decent. IMHO.

Some random thoughts:

What is the difference between a legal protection racket and an illegal one? Is there a difference?

Do people prefer collusion which keeps prices high or competition which keeps prices low?

As Elsie said elsewhere, do we curse the darkness or do you, as Kubrick put it, "we must supply our own light"?

Is the R1MX to cheap? Or... is the Canon 5DII/III or Nikon D800 too expensive (for motion, not stills)?

Will there be rental houses anymore, once studios (at least smaller ones) realize that they can own their own equipment for a relatively small outlay?

Freedom and stability are compatible and desirable, and both are important, but is freedom more important or is stability more important?

lol you are joking right?? Tell me that when you invested over 200K € on master prime series
 
Sorry guys I'm not happy with this red morketing system , we ganna lose our rental value if Mr Jim wants to continue this race with sony and canon i as a guy how have a rental company and owne 3 Epic packs now start to think tho change my mind and go out of this game and redirect my bussines to an other Reliable Brand unforcunatly, I realy loose my hope on red.
 
Im glad everyone is happy. I love my camera. But holy crap 15,500 lost in 4 months hurts. I put all my eggs in one basket to get a camera. While i have managed to get work it still hurts.

Sorry to see sach a thing, it seems Red target the medium reng bussiness sample like Apple and will forget Us as felow and rental guys :-(
 
It's a crock, if there is a market to rent it, rental houses will stock it and be happy that it isn't as large an investment as some others. As smaller scale rental interests close shop, the rental market will become less saturated and the market will have corrected itself.
 
yes i hope Jim comes here and say RED is NOT FOR RENTAL MARKET DO NOT BUY IT DONT COUNT ON IT...
its for indies and non-rich filmmakers..

I am pretty sure he would say it is for anyone who can afford it :) Rich included!

Rental market will always exist.
 
Two quick points...

1, it is more than "changing the name", it also gives you the opportunity to get the RED Re-Certified Warranty on that camera.

2, we listen. Effective tomorrow, for all brains the transfer of ownership / RED Re-Certified Warranty fee is $500. There is still the $100 eval fee. Hope that helps...

BC

Is this only for R1? Also, is there any retroactive-ness here (I'd love me some $250 credit)?
 
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This is for all cameras accross the board.

This is for all new Re-Certifed cameras.


Is this only for R1? Also, is there any retroactive-ness here (I'd love me some $350 credit)?
 
I think that, whether because of Red or not, and in fact due to the last 15 years, we are moving away from a Rental based industry, and into a Owner / Operator based industry.

Lights and Lenses are still expensive, but that may change, too.
 
I think that, whether because of Red or not, and in fact due to the last 15 years, we are moving away from a Rental based industry, and into a Owner / Operator based industry.

Lights and Lenses are still expensive, but that may change, too.

It's happened with post already (as we all know). When I started editing AVID workstations used proprietary hardware and were 6 figures. Their latest version is $2500 and requires no proprietary hardware. There are even powerful open source editing applications and you can get Adobe's entire suite of applications for $50 a month. Then there's Davinci Resolve...

I would not be surprised to see someone come out with top quality professional motion picture lenses much cheaper than what's out there now. I expect it to happen actually.
 
Blerg! I've been enjoying my FS-100 for the past 2 months but I sure hate how quickly the color goes to crap in post. Didn't have the funds to get anything that could do RAW. Now those battle tested Red One's are like singing like sirens... Ha! Exciting times to be cinematographer.
 
I think that, whether because of Red or not, and in fact due to the last 15 years, we are moving away from a Rental based industry, and into a Owner / Operator based industry.

Lights and Lenses are still expensive, but that may change, too.

That's where I am. No more renting Arri/Sony cams. I have two Epics. Paid over $60k for my first Epic-M the middle of last year. A big hit for a small business, but it has easily paid for itself many times over. I don't like to see their monetary value take a big hit, but so be it. They will get Dragon upgrades and work at least a few more years. Keep on truckin'...
 
Yes, it helps, thanks. And I know that it is more than just a change of name, and the concept is laudable, is just that for me in particular, 90 day warranty never meant much, I never got extended warranties for an of my gear once the original one expired, etc, but that's just me. Anyway, yes it helps, so once again

Thanks!


Two quick points...

1, it is more than "changing the name", it also gives you the opportunity to get the RED Re-Certified Warranty on that camera.

2, we listen. Effective tomorrow, for all brains the transfer of ownership / RED Re-Certified Warranty fee is $500. There is still the $100 eval fee. Hope that helps...

BC
 
lol you are joking right?? Tell me that when you invested over 200K € on master prime series
If there is a demand for Master Primes, then buy them and rent them out if you want. It is your money and you can do what you like with it. That's freedom! But if the market shifts - for whatever reason - then you have to accept it. When you are free, you aren't always safe.

Maybe in the future there will be no rental houses, not even one. Except if/when people start using film again. But I am not a fortune teller.
 
If there is a demand for Master Primes, then buy them and rent them out if you want. It is your money and you can do what you like with it. That's freedom! But if the market shifts - for whatever reason - then you have to accept it. When you are free, you aren't always safe.

Maybe in the future there will be no rental houses, not even one. Except if/when people start using film again. But I am not a fortune teller.

My guess is there'll always be rental houses, 'cause a lot of DP/operators want variety, and that's something an owner (except if he/she is filthy rich) can't have. Also, a rental house gives a lot of services apart from renting a camera or accessories. One of those is that, with a good rental house, you are also renting a group of experts and technicians that will save your ass in the worst of times.

Not a fan myself, but if I have the bucks, I am sometimes more likely to rent from a rental house than use my own gear (in extreme or risky situations, for example, they got it covered).

I think that the change in the scheme will be more in that, with all those owners out there, a lot of low budget products will have a far better visual aspect (technically; artistically, this always depends on the creative team).

Just my .2 cents.
 
My guess is there'll always be rental houses, 'cause a lot of DP/operators want variety, and that's something an owner (except if he/she is filthy rich) can't have. Also, a rental house gives a lot of services apart from renting a camera or accessories. One of those is that, with a good rental house, you are also renting a group of experts and technicians that will save your ass in the worst of times.

Not a fan myself, but if I have the bucks, I am sometimes more likely to rent from a rental house than use my own gear (in extreme or risky situations, for example, they got it covered).

I think that the change in the scheme will be more in that, with all those owners out there, a lot of low budget products will have a far better visual aspect (technically; artistically, this always depends on the creative team).

Just my .2 cents.

Yeah, this makes total sense. I'd never consider renting my EPIC as a rental house. That doesn't make sense. I'd want to be able to offer backups if the brain fails for any reason etc., and I can't do that if I have just one.

I think the rental space will (or already has) split into two. One will be pure equipment rental houses - and they'll be loaded with ALL the gadgetry required. The other will be more of a service provider - with a mix of equipment and talent that services a niche, and may itself rent equipment from full-on equipment rental houses for specific projects to deliver on the client's ask.

pure equipment rental houses != service providers with some equipment

RED may be aligning mostly with the latter (service providers with some equipment, mostly RED's :yesnod: )
 
Two quick points...

1, it is more than "changing the name", it also gives you the opportunity to get the RED Re-Certified Warranty on that camera.

2, we listen. Effective tomorrow, for all brains the transfer of ownership / RED Re-Certified Warranty fee is $500. There is still the $100 eval fee. Hope that helps...

BC

"You know Lloyd, just when I think you couldn't possibly be any dumber, you go and do something like this…and totally redeem yourself! Ha Ha

http://www.hark.com/clips/mryfqlqtjn-totally-redeem-yourself
 
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