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  • Hey all, just changed over the backend after 15 years I figured time to give it a bit of an update, its probably gonna be a bit weird for most of you and i am sure there is a few bugs to work out but it should kinda work the same as before... hopefully :)

Summer Look Book- mens fashion

The "look" is a bit bright and flat. Needs a commercial color grade IMO
 
Agree with Zeb - very choppy uneven grade lacking saturation which does little service to the bright colors of the clothes, and those guys ain't models (and often look a bit stiff and awkward, as well as having less than a spectacular physique). Fashion is not documentary filmmaking.
 
Arthur Woo said:
looks good! did u get a permit to shoot at the highline?
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We talked with the park service and they said we would not need a permit as long as we didn't block any areas and allowed foot traffic in the places we wanted to shoot. However, the RED on a slider with two models and some sun bounces gathered a lot of attention and the park service ended becoming our security and forced people to keep moving because they ended up blocking pathways!

The rest of the shoot continued without permits and no issues, not on the metro or bridges either. We maintained a very small crew and camera package and did not spend more than 20min at any one location
 
MatthewThompson said:
We talked with the park service and they said we would not need a permit as long as we didn't block any areas and allowed foot traffic in the places we wanted to shoot. However, the RED on a slider with two models and some sun bounces gathered a lot of attention and the park service ended becoming our security and forced people to keep moving because they ended up blocking pathways!

The rest of the shoot continued without permits and no issues, not on the metro or bridges either. We maintained a very small crew and camera package and did not spend more than 20min at any one location
Click to expand...

Cool, good to know. I've shot at the highline discretely but I have heard about people being booted even when there wasn't a lot of foot traffic.
 
Zeb B said:
The "look" is a bit bright and flat. Needs a commercial color grade IMO
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I thought it looked great - Maybe I would have coloured it differently, maybe I wouldn't have. I also know from 25+ years in advertising, that no one really cares what I think... it's what the client thinks.

If the client is happy - you should be thrilled!
 
MatthewThompson said:
Grading is new to me and on this budget I'll just have to get better! :001_smile:
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Since we're providing feedback:

Things I liked:

-I thought the color made sense in the edit and was an appropriate choice. It's a hipster type feel so the low contrast/flatter look along with indie music worked for me.
-Nice shot selection (angles/composition/camera movement/etc). What'd you use for the bike tracking shot? Some sort of Steadicam? I'm always looking for different ways to do these shots other than lugging out my steadicam.

One area of improvement I think could have been done that isn't really related to the camera dept: Was there a stylist on set? Some of the shots the clothing looked a bit messy (not in the good, lived in sort of look). For example, there was a shot where the bow tie veered upward on one side instead of being straight; in another shot the jacket looked a little big on one of the looks; a short sleeve looked rolled up weird when riding the bike; awkward stance on the bridge combined with low rise jeans that made the shirt seem like it didn't fit well; small things like that. The avg population wouldn't look for those things, but those are just some of the smaller points I picked up on.
 
Arthur Woo said:
Since we're providing feedback:

Things I liked:

-I thought the color made sense in the edit and was an appropriate choice. It's a hipster type feel so the low contrast/flatter look along with indie music worked for me.
-Nice shot selection (angles/composition/camera movement/etc). What'd you use for the bike tracking shot? Some sort of Steadicam? I'm always looking for different ways to do these shots other than lugging out my steadicam.

One area of improvement I think could have been done that isn't really related to the camera dept: Was there a stylist on set? Some of the shots the clothing looked a bit messy (not in the good, lived in sort of look). For example, there was a shot where the bow tie veered upward on one side instead of being straight; in another shot the jacket looked a little big on one of the looks; a short sleeve looked rolled up weird when riding the bike; awkward stance on the bridge combined with low rise jeans that made the shirt seem like it didn't fit well; small things like that. The avg population wouldn't look for those things, but those are just some of the smaller points I picked up on.
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Yes! Excellent feedback, thank you. We had a small a crew, wearing a lot of hats and trust me there are style mistakes in nearly every shot. When playing back full res they stare back at you glaringly. A must have crew member for the next lookbook.

For the bike shot I used a Glidecam Stuntbar and/or outrigger handle while riding a longboard/skateboard. The white box is my makeshift shade.

 
Very cool! Thanks for sharing - I haven't ridden a skateboard in years, I don't think I'd trust myself with any camera on it lol.

Funny thing about the white box - instead of spending $50+ on a hoodman I just make my sunshades out of the tons of cardboard boxes I have laying around. Someone actually made a comment on a BTS photo someone took of me shooting - "a cardboard shade on a Red???"

MatthewThompson said:
Yes! Excellent feedback, thank you. We had a small a crew, wearing a lot of hats and trust me there are style mistakes in nearly every shot. When playing back full res they stare back at you glaringly. A must have crew member for the next lookbook.

For the bike shot I used a Glidecam Stuntbar and/or outrigger handle while riding a longboard/skateboard. The white box is my makeshift shade.

Click to expand...
 
And you reply, "yeah, because I spent all the money on the RED"... 30sec with a small box and gaff tape and you're set. I've also built my own 'dana dolly' with spare parts and a $40 trip to the hardware store
 
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