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ADOBE SAYS "NO !" TO THE PEOPLE

Mark Toia

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Being a huge Adobe fan for many years... I never thought I'd ever see the day they would tell the customer to get F______

Where ever i look, every single blog, every forum, every social network... The world is screaming out STOP ADOBE STOP !!!!!

And what amazes me... is ASOBE hold there middle finger nice and high... and say. Eat it !

Proves one fact. Millions of customers cannot sway corporate thinking... Or can they. Lets see how this rolls out.

adobe_no.jpg
 
I know there are many Adobe fans on this forum and it would be interesting for me to see what others think of this move. To be fair though Mark, we have gotten the middle finger from both Avid and Apple once or twice in the past as well.
 
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I'm truly amazed Adobe is holding tight to this....I'm done as of CS6 and feel like i got slammed even buying CS 5 and then upgrading to 6 with Adobe knowing their path all along. A WASTE of a few grand and down the toilet for me....Seems Apple always pulls it off even if it does take time....and X is working just fine for me. I'll get over photoshop and use pixelmator and my CS 6 version of photoshop...but what arrogance from a company thinking they are going to tell their customers what to do....
 
Goodbye Adobe, it was fun while it lasted. I switched to your platform, I talked up your workflow and features to friends and colleagues, then you go and screw us with the next version. You deceived us all to switch from FCP to CS and now this. Hope you enjoy the loss in profits!
 
When they get hit in their wallets and loose the customers they worked so hard to gain from FCP and Avid.
They will re-consider.

What a prime opportunity for AVID, or Smoke or even FCP X to make some break throughs.
 
Personally, I don't really care about Adobe. i never cared much for Premiere. Frankly FCP still works great for me. I will continue to use AE and Photoshop from CS6 just fine.
Regardless, lately I'm using Smoke, so even though sometimes AE just faster to use, I just will learn to use Smoke instead. Unfortunately, Autodesk, as usual, not being very proactive.
Anyway, let's say, after finishing cementing it's predominant position as a finishing tool of choice, one day Blackmagic decides to start charging subscription for use of Resolve. How would that be any different from what Adobe is doing? What would you do then? Speedgrade?:-) What I'm really concerned, is this monopoly-like situation, that gives companies, like Adobe feeling of invincibility and power to decide one day to just give their long time users a finger, without worrying about non-existent competition. So, please, when you demand free-ish software, or you decide to support a single dominant player, remember, there is a price to pay in the long run. When companies have no competition, consumer ends up losing.
 
Is the cloud that bad of an Idea? I think as long as it works I would rather pay $600 a year opposed to paying for $6000 that last a year. I just hope it works like CS6. Any thoughts?
 
All my friends who have it swear by it, I just now mastered Premiere (5 year user of FCP)
 
The cloud idea is fine, what people want is to still have a perpetual license like they always had. Why not do both? Give people a choice, not everyone wants a subscription plan. I agree with Toia, everyone, and I mean everyone I talk to is outraged by this. Adobe is clearly using their upper hand in the industry to force this on it's customers.
 
I know for a fact that when Adobe made the decision to go pure CC they calculated a percentage of folks that wouldn't like the new model. However, I think this number and public out cry (and the opinions from working professionals) is showing them that perhaps there is another way.

I'd keep it civil and let them know that switching platforms is the option that you are going to proceed with if CC is the only licensing option presented to you. Tell them, as with this thread, that to ensure your continued support of Adobe products and continued loyalty as a customer that you will need another option to allow you to work on your projects.

There's many options to explore here, some would even pay a modest premium for the ability to maintain their "infinite license" on their current version.


For myself, I've been "religiously" paying Adobe about once a year for their newest versions mainly on the Adobe Production Premium Suite. CC will likely work with that mindset and that works for me as long as the updates roll in. I even meet folks who use and love the subscription concept of CC since it's inception as they treat it almost like a cell phone bill or cable bill every month. It even makes a lot of sense for my students as well. It did open up a new market overall. I'm sure they found enough success with the concept to pursue it as a whole.


However, I do see the major downsides to this subscription license model that effect hobbyist through professionals. That has to be taken into consideration here.


I myself am a huge Adobe advocate and use their products on a daily basis. I don't know if I could make a living without them at this point. I'm happy to support and pay for the tools I use to make a living and with CC it's really a fairly good deal overall. However, it's also extremely important to at least listen, carefully consider, and make logical decisions based on the discomfort and disappointment that a percentage of your customers are expressing.


I'm going to be a happy CC customer. Really excited at having access to tools that are even outside my previous Production Premium License.

Adobe stepped up their game big time between CS5 and CS6. Now that they control the market share it's not exactly the best time to put the foot on the neck of some of those who got you there.
 
I've been on the Adobe cloud for over a year and its been nearly identical to owning the software.

To me the idea that someone would jump to smoke, fcpx, lightworks or similar and severely disrupt their workflow seems ill advised, but to each their own.
 
I too have been on creative cloud for a year now. Can't complain at all - it's worked perfectly for me the entire time. I'm in Adobe's tools every working day and if this new model allows them to roll out updates to us faster, I'm a happy camper.

I honestly don't really understand why people are as upset as they are about this - at least if you're in our world where these tools are making you money everyday (if you're a hobbyist then perhaps fair enough). $50/month is what, one hour of work? (If that?) to have access to the entire suite of adobe applications wherever you are. If you're running edit systems with an air gap, sign up for a yearly subscription so that they only need to connect to the Internet every 180 days to check their subscription status.

It's not like Adobe have changed the actual products they are delivering - I just don't understand the angst.
 
I too have been on creative cloud for a year now. Can't complain at all - it's worked perfectly for me the entire time. I'm in Adobe's tools every working day and if this new model allows them to roll out updates to us faster, I'm a happy camper.

I honestly don't really understand why people are as upset as they are about this - at least if you're in our world where these tools are making you money everyday (if you're a hobbyist then perhaps fair enough). $50/month is what, one hour of work? (If that?) to have access to the entire suite of adobe applications wherever you are. If you're running edit systems with an air gap, sign up for a yearly subscription so that they only need to connect to the Internet every 180 days to check their subscription status.

It's not like Adobe have changed the actual products they are delivering - I just don't understand the angst.

i agree - and Mark Toia - you make real money at what you do - you're seriously going to work with a single-track timeline just because you're upset with the pricing structure? Really!? That's plain old nuts.
 
The problem with the Adobe system is not the subscription system...but its ability to access files you create today at sometime in the future.

To illustrate some great production/Post production platforms of the past, Ampex, Oxberry, Marron Corel, CMX, ACE, ADO, DVE, Paintbox, Henry & Harriet , Paintbox, Shake, FCP 7 to name a few. Does everyone really believe Adobe cannot join this list of names from the past.

Adobe is also a listed company, do you think Adobe is immune from buyouts or hostile takeovers? Do you really trust your creative assets to Wall street ?

This forum to often talks about "future proofing' ...so how does the new Adobe proposed model address "future proofing" one of Reds key perceived benefits ?

Myself, I've been in this industry for a while ; ) I've seen too many names come & go. To have such faith in any company must be really nice ...wish I could do it.

Hence imo it is the future that drives this debate not a subscription fee.
 
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I too have been on creative cloud for a year now. Can't complain at all - it's worked perfectly for me the entire time.
- I just don't understand the angst.

Why should I rent a software?
Just one question Brad;
do you rent your Scarlet?
Cheers
B.
 
The problem with the Adobe system is not the subscription system...but its ability to access files you create today at sometime in the future.

To illustrate some great production/Post production platforms of the past, Ampex, Oxberry, Marron Corel, CMX, ACE, ADO, DVE, Paintbox, Henry & Harriet , Paintbox, Shake, FCP 7 to name a few. Does everyone really believe Adobe cannot join this list of names from the past.

Adobe is also a listed company, do you think Adobe is immune from buyouts or hostile takeovers? Do you really trust your creative assets to Wall street ?

This forum to often talks about "future proofing' ...so how does the new Adobe proposed model address "future proofing" one of Reds key perceived benefits ?

Myself, I've been in this industry for a while ; ) I've seen too many names come & go. To have such faith in any company must be really nice ...wish I could do it.

Hence imo it is the future that drives this debate not a subscription fee.


Never been that taken with the idea that old software is a reliable way to access old projects. Especially for those who don't have the space to keep old hardware around to run said old software.
 
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