Oscar G
Well-known member
- Joined
- Nov 15, 2011
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- Austin, TX
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+1.
This would be great.
This would be great.
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+1,0000,000...........,
I totally think this makes sense.
Much as I love the RAW workflow, 100% of what we shoot gets immediately converted to ProRes . This is where Alexa is winning over RED for the TV drama work here in the UK as it can output edit ready media immediately.

You just entered into a legally binding contract over the purchase of 10 million units.
Thanks you for your business.
(And I would love one as well.)
I totally think this makes sense.
Much as I love the RAW workflow, 100% of what we shoot gets immediately converted to ProRes . This is where Alexa is winning over RED for the TV drama work here in the UK as it can output edit ready media immediately.
That would be cool, but doesn't the Sound Devices PIX 240 do this already? I mean, at least for the QT PRO RES stuff, right?
Nice mockup and nice module idea, would be a best seller for sure...
don't want to hijack the thread but here is my dream module...
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it acts both as a module adapter and a mini Pro-IO with :
an additionnel EVF/LCD port on dumb side for AC, 2 extra user buttons and an SD slot to store cam presets and if possible serve as emergency firmware reinstall (similar to what we had on the RED ONE)
Not sure it is at all doable size-wise but that would be an awesome module to keep a small camera but use 2 RED displays when needed.
...
Many here keep saying that, but at least in the US, on network/studio level shows, it's just not true. Nobody uses ProRes444 in LogC directly for editing. Every show I know of goes through a transcoding process to convert to either DNxHD36 or DNxHD115, add a normalizing LUT and/or color correction, and also to sync double system sound. What makes the Alexa attractive for TV work is its simplicity. When those transcodes happen, there aren't choices to be made as to gamma curve, color matrix (well, sort of, it's usually included in a normalizing LUT), and the myriad of other settings. With Red, you get power, the ability to change the parameters of what was shot. But with power comes complication and the need for understanding exactly what it is you're doing. With Alexa, you get a ready to transcode log format file that doesn't require you to change or understand anything, which eliminates complication, opinions, and mistakes. It also can be displayed directly in its native format on any standard monitor. And it doesn't require any proprietary hardware to play or transcode at full speed.
It's the simplicity, not the "edit readiness" or lack of it.