Rob Ruffo
Well-known member
That doesn't matter. Here is an example: There is no need for p&S still cameras for over 4 MP. People who buy these cameras use them to post photos on facebook and email friends, but yet, given MP sell, $100 cameras are now approaching 20 MP. How many people who buy these cameras really need 20 MP? No one does, but yet marketing department kept pushing for more MP because they knew it will sell on BestBuy shelves. I believe Red has been using the same marketing trick for the past 6 years with 4K. How many movies were released as 4K in the past 6 years? How many people own 4K monitors/TVs? But "4K" was still a very nice marketing theme for Red. The same marketing forces would come at consumer level. Someone mentioned youtube allows uploading 2K/4K videos. If Sony/Panasonic think "4K" sticker on a consumer camera would allow them to sell a million of them (to youtube uploaders), they will definitely do that.
And I really do think in the next 2 to 3 years, you are going to see several dozen "4K" consumer cameras. With fast memory cards, large disks, and very fast sensor, this shouldn't be that hard to implement on the next generation of consumer cameras.
Computer tech has slowed to a crawl. Consumers are not buying new computers, and viewing 4K video, editing it, and so on, would not be a plus for them. Stills are a completely other matter - if it takes 4 seconds to load a still, it doesn't matter, but video running at 0.25 fps is a problem - plus people print, crop, etc. stills - video not really, not a mass-market scenario. Basically no one has the ability to view 4K at home, and in this economy, they won't for many years to come.