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  • Hey all, just changed over the backend after 15 years I figured time to give it a bit of an update, its probably gonna be a bit weird for most of you and i am sure there is a few bugs to work out but it should kinda work the same as before... hopefully :)

The pitfalls...

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Transparency is the reason I signed up

Transparency is the reason I signed up

Tonight, my friend, Jim Jannard, friended me on Facebook. What a fucking moment. It happened because of TSN. A movie. Made by a RED camera and some amazingly talented people. Transparency? The way it should be. A company that evolves and progresses by the push and encouragement of not only its seniors but by the community that supports it. I would not have it any other way. I am so proud to work for this man. A real man with a dream. And every step of this journey is shared with the people who will eventually benefit from the genius that he has surrounded himself with. And the biggest secret is that he is the real genius, the man that has made this all real. What a great fucking night. Thank you, Jim. Thank you for changing the world. Thank you for making a real American camera company. Thank you for raising the bar. And thanks for letting everyone enjoy the ride together. Pitfalls? Fuck the pitfalls. RED Digital Cinema will change motion picture film making forever. It already has.
 
Jim,

I'm a marketer who totally appreciates your transparent approach. The web is shifting things massively and businesses who have no real "relationship" with their customers will keep losing people to companies with an actual face, regular communication, and sincere connection/care.

Ask a Canon user who leads their company ... or what the company's philosophy is ... or even if they can name a SINGLE PERSON they feel like they have regular communication or a relationship with in that company.

I think you know what the answer will be. And I'm not bashing Canon, it's pretty much every camera company except Red!

Here's a thought ... mandatory homework for anyone who complains or bitches should be to call Panavision tomorrow and try to buy a Genesis, or pretty much any of their cameras or lenses.

Try to get pricing, specs, availability, and how to purchase and then document their experience.

That one exercise will make them appreciate Red ... FOR LIFE.

Anthony
 
Jannard said:
...
I have assumed that "everything can and will change" would cover it. Truth is that someone remembers every word that was spoken. It is quite a heavy burden.
Click to expand...

In *any* other community I'd understand this, but so very many here have been part of creative processes. I've never been on a professional film set, but I really can't imagine that the first ideas match what ends up on screen. Sure, there will be vision, but that needs to be translated, right?


Jannard said:
...
(...)
I have a camera here (Ace) that is everything I have ever dreamed of and more. It is currently shooting HDRx™. It shoots normal mode 5K at 120fps. I have graded ISO 50,000 images. It is the size of a Hasselblad, although a bit heavier. I could die now a happy man... almost. All we need to do is get this camera in the hands of our customers. Then I would be happy. Until something else comes up.
...
Click to expand...

You keep dropping nuggets like that. Which may be one of the reasons we keep reading into your words - ISO 50,000 - wonderful.
 
When you guys see EPIC... you will "shit bricks". :-)

Jim
 
Thinking Out Loud

Thinking Out Loud

Jim, when you announced Red was in developement and that you were going to be taking preorders, many people, if not most, thought it was a scam. Except for us. The ones who took the leap of faith that you were really going to create this miracle product for only $17,500. And as you developed the camera you talked to us, and you listened. Bouncing off ideas, incorporating our feedback and explaining your progress and sometimes your setbacks. It made us a part of what you were creating. Even though we don't have stock in Red, we have all taken a great deal of stock in it. I feel we have become your partners not just your customers. No other camera company, in fact, no company has ever made me feel that way. We are a part of something special, a paradigm shift in the making of motion pictures, and we want more. You joked that you could "die now" if the Epic were just in your customers hands . . . that's silly talk. You have miles to go before you sleep and we have many new products to create together.
 
I am quite disappointed that EPIC is not in your hands right now. The time it has taken to finish this project is just not good. But I have to say that it is worth the wait. EPIC is everything we said it would be and more...

Jim
 
If that's true -- and I believe it is -- it may be the last camera many of us ever need.
 
Jannard said:
After watching TSN again... it reminded me of the time I had one of those "give back" moments and volunteered to speak to the students at Harvard, Yale, Stanford, UCLA and my old almost Alma Mater... USC. I never heard back from any of them. Since they are the premier institutions in the land, you guys shouldn't pay much attention to what I say. They didn't seem to care much... I guess they teach "real" marketing and business principles. :-)

Jim
Click to expand...

I can assure you that Red and Reduser are being used as a case study in some marketing and business management classes, at least here in France, so I'm sure it applies to other countries and the US as well.
Which means of course that no one is willing to believe you when you say that you don't know what you're doing.
As often, the truth is probably somewhere in the middle. :)
 
Jannard said:
All we need to do is get this camera in the hands of our customers.
Click to expand...

YES, sounds like a plan! We love it!

Jannard said:
Until something else comes up.

Jim
Click to expand...
:emote_22_yikes:

Well I have realised a long time ago that Epic will be in my hands when you are satesfied with it, so might just have to wait a bit more. BTW: Today is an absolutely LOVELY fall day here, beautiful colors, and I have some hours spare and my R1 MX on the shelf, I think I will get myself some stockshots while I wait.
 
Steven-Marc C. said:
I can assure you that Red and Reduser are being used as a case study in some marketing and business management classes, at least here in France, so I'm sure it applies to other countries and the US as well.
Which means of course that no one is willing to believe you when you say that you don't know what you're doing.
As often, the truth is probably somewhere in the middle. :)
Click to expand...

Maybe I should speak in France? :-)

Jim
 
RED ONE was the break-through. It showed us that there indeed is a light at the end of the tunnel...
RED ONE M-X further clarified that the light at the end of the tunnel is not a oncoming train...
EPIC looks like a Shinkansen that is going to hit as from behind at full speed to bring us into the light at last...
I am absolutely loving my M-X. But the RED ONE (M or M-X) had for me only two limitations - (A) Higher Frame Rates without cropping the sensor (and resolution) and (B) little too heavy to carry with me to remote locations and for S3D shooting. Epic solves both if these issues and so much more. All the extra stuff is a cream. Epic will make me "shit bricks" even by solving the two main limitations...

What ever You are doing - keep doing it, as obviously the results say You must be doing it right...

We will wait as long as it takes...

:sifone: Peter
 
Jim,

You're proving my point! What other big company owner stays up late to chat with his customers???

What you're doing is not really something that can be taught. There is no formula.

It's because you CARE and you're PASSIONATE about what you do.

That can never be manufactured in a business school, or by another company wanting to replicate Red's success.

Anthony
 
BTW: I'm sitting writing this waiting for the doorbell to ring and for my broker to deliver our M-X'ed camera. So you see, I'm not stressing over Epic delivery dates. I'm getting a new camera today. The reason it took me so long to send it in is because the camera has been in constant use, even when it was just an 'M' sensor. You have created something very worthy.
 
Built in America

Built in America

Correct me if I'm wrong but if the Epic, what may soon be the best motion picture camera in the world, is built in America, that in itself will be an important milestone in the manufacturing history of the U.S. in light of how much of the manufacturing industry is gone. The Epic may not have the per unit price tag of an airliner but its worldwide visibility is enormous and we have Jim to thank for that and to show that a high tech piece of world class equipment doesn't have to be built overseas. Jim deserves recognition for this accomplishment.
 
I am feeling quite insecure tonight. I started Oakley with $300. Then RED. And no one wants to hear how both happened. What's up with that? :-)

Oh, well... back to work.

Jim
 
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