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  • Hey all, just changed over the backend after 15 years I figured time to give it a bit of an update, its probably gonna be a bit weird for most of you and i am sure there is a few bugs to work out but it should kinda work the same as before... hopefully :)

Spooky? You tell me.

I'm wearing a bullet-proof vest to NAB....at least when i go near the RED booth.
 
Sony should be a very busy booth. Because we should all go there and ask the price of a 4k projector to display our red-one pictures. Unless.... Jim has a suprise in the projector area.
 
This type of marketing is gathering pace in the UK. My wife got a postcard from the car dealership with a photo of her model of car and the registration displaye on it. Karen your cars first service is due!

Sony want to protect their future investors so they put the seed of doubt in peoples minds, why change and take a risk. An attempt to personalize the connection between company and its customers. For some it will work initially since from what i have read on film producers lately they don't like to take risks, particularly if the budget for equipment forms a small part of the whole!
So its a reasonable strategy to take.

I will look forward to their change of strategy when red one has been out for 12 months though.


We are still asking much of red too much perhaps? I just hope they succeed in every way possible. When you examine the possibilities that might go wrong, you do wonder how they can possibly get all of the things absolutely right.

I wonder if red team has plans to arrange a test comparison between the various cameras that will compete with red. This would be great if it was done and presented at NAB

Mike the beginner
 
ha haa.. I think I need to call a SWAP team when I get my RED or I see RED myself first (fully cooked and a bit over burnt). :D.
 
This is the 'risk free' Carl Zeiss vario sonnar (yeah eat that Cooke) lens off my FX1 after less than a year - had a 60:11 error requiring replacement of entire lens block!!

(Wow, you see lens IS interchangeable just like that mythical/hoax RED camera.) The replacement lens is TOTALLY soft ...oh.. I mean auto-engages Sony's bokeh®™ at 2.8 full telephoto - (returned twice for re-callibration!?!) I mean just gorgeous dreamy images with NONE of that pesky sharp foreground that plagued Evin's so called Nikon lens tests.

Actually I've got sony envy. I didn't get a card! I participate in forums. Wait...I didn't go to IBC...DAMN!! I'm with you Jim, I want my deposit back. better stick with products that are tried and tested with prove n rel ia b il tiyyy.....Daisy Daisy....give me your annswerr true.....I'm half crrrazzyyy.....allll for theee lovvve offffff youuuuu....
 
Zakaree

After my little climb trying to get Sony to stand behind their HDcam I doubt they are SH***tng their pants at the management level. These people do not ever see or actually talk to any customers. My message had to be relayed properly by underlings just to the West Coast Service Manager. They will sit placidly in their ivory tower until the foundations of it are gone!!!
 
Hmmm...maybe we should all go out a re-read Michael Crichtons 'Rising Sun'.
I think the Drunk Uncle has sobered up and not gonna take it anymore.

btw, Red is not competing against all of Sony, just the high end camera division, and Red may actually be better funded than them. Sony is an umbrella org with lots of different divisions. Madison Media (Vegas) is seperate, Playstation3 is seperate...., consumer cameras seperate..plus with PlayStation3 sales not doing so well, the top executives have other things on their minds. So...while to top brass is distracted, time for give em a gut punch. hehehe


To be fair, once Red starts selling, additional support personnel will need to brought on, whether it's phone, or field, the internal cost of doing business will go up. The good thing is with the significant reduction in moving parts, simpler more effective design...support overhead should be way less compared to the HDCAM.
 
What about a counter attack on Sony? :w00t:

redfireiq9.jpg
 
Anders or Andreas: Can you post some pictures of the inside too?
 
tonaci said:
anti-red campaign appears to be in full force...
Click to expand...

Full force? I doubt it.
RED is the meat in a Sony/Panasonic and Arri/Panavision sandwich.

Arri and Kodak spent considerable time and effort countering the introduction of HDCAM with every trick in the book including a funded "documentry" from Kodak and a very misleading film out test from Arri that prompted Danish film students to do their own film out.

Add Panavison and Sony to the mix and the quartet has considerable reach and ability to twist and obfuscate. Sony have brilliant wordsmiths that are wizards at making you believe 4+4+4 equals 3:1:1

But compared to the inept sluggish introduction of HDCAM where a 10 minute tape cost $125 and playback machines were treated like royalty RED will hit the ground running.

Rather than the handfull of hopefulls that were shooting HDCAM demo "stuff" on borrowed cameras RED will have, in a matter of months, 100 owner operators shooting a diverse range of subjects.

No expensive recorders required.


Mike
 
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