Jannard
Red Leader
- Joined
- Dec 28, 2006
- Messages
- 8,248
- Reaction score
- 7
- Points
- 0
Seems like someone is nervous... it just isn't me.
Jim
Jim
Follow along with the video below to see how to install our site as a web app on your home screen.
Note: this_feature_currently_requires_accessing_site_using_safari
Seems like someone is nervous... it just isn't me.
Jim
Hopefully the lawsuits will remain a sideshow and the real battle for the hearts, and wallets, of camera folk will be fought over better design and technology.
Spectacular image quality, clever and ergonomic design, smart compression, bulletproof build quality, lots of customizability under the hood but key controls at your fingertips, fast media readers, efficient and widely supported post path, high resolution viewfinders, low power consumption, interfaces well with industry standard aks/audio/lens data, robust metadata support, etc..............
My sincere hope is that digital cinema does not follow the regrettable example of some other industries where companies shy away from great tech due to NIH (not invented here). Develop great tech, license other people's tech when it makes sense, get great products to market at a great price and Bob's your uncle.
Cheers - #19
Seems like someone is nervous... it just isn't me.
Jim
Fair enough Elsie, I get your point.
I would posit there is a logical place in the continuum between complacency and all out war....
Cheers - #19
I think it is good to have conflict between companies. For a company like RED, it galvanizes the whole organization to come together to defend itself against an interloper, and for a company as large as SONY, it kick starts their camera division to work harder to overcome the defensive attack initiated by RED. A conflict-free world will be a world of robots. As for companies shying away from pushing the envelope, well, they will be eaten up by someone who will, if they are viable as a company. Co-operation has its place, but so, at times does being bold.
Makes sense in one context.
In the other, every gain brings an equivalent loss.
Unless both companies are stirred to greater things? '-)
By that I mean, what if during the process of defending their patents, each company stumbled upon a better way of doing what they were defending? Then you have two net gains.
I agree that licensing is the best option.
If only there were a truly independent arbiter of licensing fees that would affix fair value in the marketplace, drop the gavel and litigation would cease. ...
Cheers - #19
Fair enough Elsie, I get your point.
I would posit there is a logical place in the continuum between complacency and all out war. In any case (sic), as Tim Eaton pointed out, Jim and the RedTeam have been the one's willing to push the envelope and make the price/performance ratio of pro cameras dramatically better. There wouldn't be a Sony F55 on the market for $35K in 2013 if there was no RED - there would be a F35 for $200K. Just sayin'
Cheers - #19
The camera industry is not just Sony and RED. And digital cameras are just getting started.
What is really sad is that this litigious environment RED has created through their actions discourages the NEXT innovative camera companies from getting started.
If the only people who can make cameras are those with deep enough pockets to handle RED suing them... that really sucks a lot for filmmakers who want to use innovative tools.
Think about the computer industry. Would it be awesome if it were just Apple and Microsoft fighting? No. It would suck. Having an industry controlled by litigious companies sucks. They need a Google to keep them honest. And let's face it - with all of this litigious nonsense, RED is looking to be more of a Microsoft than a Google.
Bruce Allen
www.boacinema.com
I don't think it is fair to paint RED as a malicious litigator. They sued ARRI for corporate espionage and SONY for patent infringement. And I thank them for defending the superior technology that I am shooting with when I use my Epic cameras. Thank goodness we haven't gone all Socialist in this country yet!
Unless both companies are stirred to greater things? '-)
By that I mean, what if during the process of defending their patents, each company stumbled upon a better way of doing what they were defending? Then you have two net gains.
Just as Red waited a long time before suing F65? F65 was in the market for an year before the Red's lawsuit. Sony holds a lot of patents (close to 3000 in the US) . Just because they ignore the patent violations (not worth the lawsuit), doesn't mean they are going to ignore them when, in this case, Red is suing them directly.
Doesn't Sony even hold the patent on V-lock battery mount?
Well obviously, but Sony are just doing the same thing you praise red for doing they're protecting their interests and their investments in the best way they can, imagine you came up with something fantastic only to have someone say "Hold on that violates my patent I want you to pay me x dollars and destroy all the hard work you've done" You'd defend yourself against it and that's what Sony is doing by saying "Hey we've got some patents too Red"
What goes around comes around... Red should have known better.
lol @ fanboys who raved at red suing sony.
I did not say malicious. I have said over-litigious. I'm sure Jim is aggressively doing what he believes is right. It just sucks for us.
Also, where have I ever criticized RED for suing ARRI in the Bravin case?
I'm really glad you like your Epic. That's not much of an argument though!
Just imagine if Cineform and Silicon Imaging had patented compressed raw... and then sued RED when they came out with the RED ONE.
Maybe you'd sitting here with your Silicon Imaging camera saying "boy how can you criticize them when they make such superior technology?"
Bruce Allen
www.boacinema.com
There is no "unless". Every gain brings equivalent loss. Not avoidable.
Positive intentions understood and respected, though.
With two equivalent losses to follow.![]()