RED #813 Shoots Coors Spot

[Justin Kirchhoff]

**UPDATE** Optimus Prime aka Peter Cullen does voiceover for Coors. This is the best quality I could get for the commercial.

http://www.youtube.com/watch?v=v2b1...optimus%20prime&oe=UT&feature=player_embedded


Coors is releasing their new campaign. Shot in Dallas, TX with Digital Shakedown providing camera and support and ReelFX providing visual effects and post production.

Producer: Cindy Fertitta, Perla Doherty
Director/DP: Kevin Althans
Cam. Op: Troy Dick
1st AC: Kevin Boyle
DIT: Justin Kirchhoff

RED #813

CC done by Justin Kirchhoff

 

[Jonathan Stevenson]

I can almost taste the smooth refreshing Rocky Mountain brew...

What lenses did you use? On the final screen grab, there seems to be a minor chromatic aberration on the beer bottle on the left?

 

[Justin Kirchhoff]

the product shots were with the revolution lens system. i think it was a 24mm lens.

 

[Jonathan Stevenson]

Interesting... Well good work Justin!

 

[Justin Kirchhoff]

Here are pics of the revolution system.

 

[Justin Kirchhoff]

http://www.youtube.com/watch?v=v2b1...optimus%20prime&oe=UT&feature=player_embedded

Link also on top.

 

[Jeff Kilgroe]

Heh. I think Peter Cullen is THE voice over guy now. Optimus Prime can sell anything.

 

[Peter Hodgins]

Ok ... Let's call a spade a spade ....
I am not impressed. (maybe it will look better on TV)
Is this maybe not a good example for RED prowess?
What is wrong with this video?
If this is good RED footage .... I got some RPP's to unload!

 

[Justin Kirchhoff]

Trust me dude, the link is crap. That's the only footage I could find of the FINISHED spot. Look at the grabs up on top, that's what they really look like.

 

[Jerrod Cordell]

I just saw it on TV. Looks really good man. Are there any other spots coming up? The only image I saw in the TV spot was the center image. I saw the third image in the Red Reel.

 

[Justin Kirchhoff]

The product shots should be coming out soon. The campaign is spacing a lot of the spots out from my understanding. I think the first grab is playing on spanish stations.