Justin Kirchhoff
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I'm an early adopter with an Epic-X. No upgrade mail yet.
Hans
I'm in the same boat.
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I'm an early adopter with an Epic-X. No upgrade mail yet.
Hans
Michael. while your post is accurate in most respects, I suggest that RED very much wants to (and at the time announced, expect to) meet the timeline of their products reaching market.
But I think when you are creating new products (sensors, boards, ASICS, firmware etc.) that no one has created in the way being offered one has to expect the unexpected to happen. On the other hand, how do you quantify in time the cost of the unexpected... or oven the monetary cost?
Other camera companies have the benefit of seeing what RED has accomplished and can proceed with fewer unknowns.
I can see where it is an accepted self-centered belief that a company should meet its targets... but if you think of the process holistically, then you are able to understand that any delays are good things because they are solving problems now instead of later.
As a RED customer, I feel I am better served when the company succeeds in its goal of not only best in class, but Grand Champion!
You say not to get impatient for fear up upsetting RED?
I read comments like this a lot on REDUSER. "Don't rock the boat" - "Shhh, RED might stop giving out free updates", "they might stop the upgrade program and force us all to buy a new camera."
...
Most of what you say is true, and certainly there are many problems along the way when developing bleeding edge technology... and yes, I understand that Red has a different approach than all other camera makers and accept that early Red products are in a beta stage for some time. That still doesn't mean Red should be 'showing' Epics being converted into Dragons at NAB in 2013, when most people will not get their Dragons till a year+ later. This shows a huge level of miscalculation that Red continually demonstrates. A company's marketing department should NEVER be overly optimistic with timelines. NEVER. Yet Red does this over and over again.
I'm not lamenting Red missing it's targets. All companies miss targets. I'm lamenting Red missing it's very public hyped up targets! If there is ANY uncertainty, don't be announcing timelines or show Epics being upgraded to Dragons in a very public tradeshow when the reality is a year+ away. And certainly, don't announce a new sensor 3 years before you can deliver... unless there is some hidden benefit (that I don't see) to being labeled/known as a company that continually does this.
I'm in the same boat.
constant complaints may cause RED to quit giving us even a roadmap for future programs.
Better to not rock the boat as has been done in the past that caused RED to become more tight-lipped about future products.
They are still making they're way through bpeople who signed up on day 2 of NAB
My take on what Brian was saying is that constant complaints may cause RED to quit giving us even a roadmap for future programs.
Imagine if we were just now learning there is an upgrade ready and locked down for Epic to Dragon sensor. Many of us would be without available funds to pay for such an upgrade because we wouldn't have time to plan... or the same thing for a new module.
Better to not rock the boat as has been done in the past that caused RED to become more tight-lipped about future products.

Elsie, you are very faithful to RED.
My point was if RED stopped with upgrade paths and firmware updates they would loose customers as committed as you (and plenty much less committed).
There is no need to "not rock the boat" or be "grateful" as someone said in this thread. You are cutting RED a sizeable check.
Regarding roadmaps...I would worry about RED becoming more tight lipped about future products when they can be more accurate on the subject.
I love Red and their cameras! I love their camera upgrade program! I even like that their CEO was an outspoken voice on this forum until August of last year. What I don't like is their marketing (hype) department.
Dragon was announced at NAB in 2011. At NAB 2012, Red said "Epic owners will be able to upgrade their camera to a Dragon for $6000 sometime in 2012". Unfortunately that didn't happen.
At NAB in 2013 Red actually had a 'clean' room where they were 'showing' Epics getting upgraded to Dragons. One would think that at least the early adopters would be getting their cameras in weeks. Didn't happen for 6 months (unless you were a Michael Bay or David Fincher). Now it looks like most Epic-X upgraders won't see their Dragon for a few months, with those poor Scarlet upgraders probably waiting till late summer 2014.
Red's marketing department has just been plain misleading and grossly inaccurate.... which not only frustrates many loyal customers excessively, but puts an insane amount of pressure on the valiant Red Bomb Squad team members that are tirelessly trying to pump out Dragons as fast as they can while enduring an unending barrage of questions and complaints from customers waiting almost a year for an upgrade they were led to believe was less than 2 months away.
One would think that after the excessive Scarlet delays, the Red marketing department had learned some lessons. It seems not.
I hope that Dragon's successor is not announced in 3 weeks at NAB. We all know that RED probably has something in the works. Let's hear about it when it's 99.99% ready, not 50% and 3 years away.
True dat. '-).. I've never been treated better by a camera company (and I have the piles of de-valued, useless cameras in my closet to put a fine point on that statement.)
I'm not so sure that's correct. RED cameras would likely still be the best value for my use. When I purchased two R-1s, I had no expectation of free firmware upgrades. They were, IIRC, just one of those things RED decided a pro camera company should provide for free. I have no concerns that any rocking of the boat will cause them to change that policy. If somehow they were taken over by Sony or Arri, THEN I would worry. '-)
Maybe you are right about not rocking the boat. But if my "rocking the boat" only serves allowing me to vent, why would I ever take the chance! '-) I trust RED to proceed at the proper speed.
As Jim once said, You can have it fast, or good... choose one (or something to that effect). I choose good.
I can't disprove your theory, but I do like my warnings beforehand.
Red never promised anything to Scarlet users, other than a very, very generous upgrade path to Epic - so not sure what you are whining about.
Red never promised anything to Scarlet users, other than a very, very generous upgrade path to Epic - so not sure what you are whining about.
Day 1 of NAB