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  • Hey all, just changed over the backend after 15 years I figured time to give it a bit of an update, its probably gonna be a bit weird for most of you and i am sure there is a few bugs to work out but it should kinda work the same as before... hopefully :)

I heard something from an acquaintance today about a "Canon RED-Killer". . .

Thats all we can ask for. Canon and Nikon have their strongpoints, as does RED. Just look at all the Nikon or Birger Mounts out there. I dont think its ever going to be a case of someone "killing" RED. I think the biggest difference is that Jim and the other guys are doing it for the love of the craft, where as Mr Canon is doing it to buy his next Lamborghini. To that end, I think RED will always have an edge, because they know what people want, sometimes long before they ask for it.

Just so you have your facts straight dude:
http://www.reduser.net/forum/showthread.php?t=14524

That being said I think you can become wealthy and do good work. There is no reason that the two are somehow mutually exclusive. I think if you check on Panavision's profit reports, for example, you'll find out their "greed" isn't working out so well.

On to the next wild unsupported speculation.

IBloom
 
Does anyone know how many units per year that canon and sony push in the $3000-4000 range?

Once the scarlet is out for at least a year we will all have a better idea of how Red will compete. I believe once the scarlet is in the hands of the consumer they will take a large bite into market share over the next several years.
 
Apologies, my wording was poor, and that Lambo looks very pretty. I just meant that I think that the goals of the two companies are slightly different. I would guess that, although RED has to make money as much as the next guy does, the motivations for Canon making RED comparitive products at this point in time would primarily be for a slice of the market, not necessarily because they want to make a great camera, and therefore the camera, and certainly the support system and community might be lacking in comparison to that of the RED.

No offence meant to canon products, Im not by any means saying they don't make great stuff, they do. I just think the two companies are quite different animals.

Once again, my apologies, I wasn't trying to be controversial, just trying to offer an opinion.
 
In the end the MAIN reason why none of the "big five" are competing with RED is not RED, because if they wanted to compete with RED they would have to first compete against their own products. Until the "loses" caused by RED sales equate or outweigh the loses they would suffer from their own divisions, no competing product will hit the market. If anyone at all will come to compete with RED, it will be another smaller, privately-owned company...

Just my two cents/pesos/kiwi/yen...

:) Peter
 
In the end the MAIN reason why none of the "big five" are competing with RED is not RED, because if they wanted to compete with RED they would have to first compete against their own products. Until the "loses" caused by RED sales equate or outweigh the loses they would suffer from their own divisions, no competing product will hit the market. If anyone at all will come to compete with RED, it will be another smaller, privately-owned company...

Well I certainly think you're right that if Canon for example released a $10k-or-less 2/3"-or-greater 1080p-or-greater RAW cam to compete with Scarlet, nobody would want their $10k 1/3" 1080i HDV XL H1? I know I wouldn't.

But I think that problem could be easily solved : release it as a replacement for rather than in addition to the XL line.

What's really stopping them from developing such a camera imho is that plenty of suckers are still buying the XL H1 so there's not yet any reason to blow the enormous amount of R&D money it would take to build it.
 
That being said I think you can become wealthy and do good work. There is no reason that the two are somehow mutually exclusive. IBloom

....
My sweetie of several years has been very patient with this RED stuff. Now it is her turn. She is Czech and many of you met her at NAB last year. One of the main reasons I did RED was to prove to her that Oakley was not just "lucky". She missed the action on that one and I guess I wanted to make her proud of something I was doing... not something I did. So if you are happy with RED... she deserves a lot of credit for motivating me to stay young and take another big swing for the fences. BTW... I adore her.

Jim

I found this quote from Jim quite interesting.

I used to wonder how RED could be backordered on several critical items thinking "the guy has a billion dollars, why doesn't he just order more than enough inventory to cover any possible need?"

But I think Jim wants RED to be truly entrepreneurial: trying to give us "insanely great" products at the best prices he can, while still having RED be a "real" business that stands on its own by making a good profit and living primarily on its own cash flow i.e. as if he didn't have a billion in the bank to back up every move.
 
300,000 units a month....

300,000 units a month....

Does anyone know how many units per year that canon and sony push in the $3000-4000 range?

Some interesting background on still cameras that translates to video cameras.

In 207 tech journalists were shown around Nikon's Sendai factory which made D3 bodies at a rate of up to 12000 per month. Each camera has 2000 components. 1100 workers, one 8 hour shift.

A Nikon factory in Thailand which makes D40, D40X. D80 and D200 operates three shifts employs 15,000 people and produces 60000 cameras a month plus they made 90000 D70s per month.


In 2007/8 things get hotter when Nikon spend $15 m upgrading the plant in Thailand.
"The expansion would raise Nikon's production of digital single lens reflex cameras to 300,000 per month in the year ending March 2008, up from 290,000 at the end of March 2007, Nikon spokeswoman Sayaka Suzuki said.

The company also aimed to raise the Thai production capacity of interchangeable lenses to 300,000 per month in 2007/08, up from 290,000 in 2006/07, she said."


Mike Brennan
 
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