Adam Etherington
Well-known member
Am I the only person that finds the advent of auto focus into the mainstream cinematic profession a little sad, if not worrying.
I'm a massive fan of the technological advancement that RED has brought to the industry, and this is no way directed at the company in particular. I just think that there is the real danger that autofocus technology will offer producers another excuse to cut a crew member from already overstretched camera teams. I had these exact same feelings when I was looking at the Arri autofocus systems at the BSC show earlier this year.
The technology will cost jobs on frontline production crews. Fact. It is undoubtedly going to be seen by (some) producers as an easy way to cut budgets and replace a crew-member with a piece of easily affordable equipment. I already have a constant fight to get a loader onto projects, and I can see conversations now whereby producers with little understanding of the true roles of the 1st and 2nd AC's will be eager to cut the positions from their slate in order to put precious pennies elsewhere.
I just think that companies such as RED and Arri have the power to price and make selective choices over the affordability of certain technologies that they are developing, and should be aware of how those technologies will directly affect the humanitarian elements of the industry they are servicing, and ultimately profiting from.
Congratulations on the achievement, it is truly an extremely impressive advancement. However I just wanted to ask those in the positions of power to take a second to reflect on the realities of how this technology may and most likely will impact on all of our jobs, and our industry as a whole.
Just my 2p worth. Merry Christmas All!
I'm a massive fan of the technological advancement that RED has brought to the industry, and this is no way directed at the company in particular. I just think that there is the real danger that autofocus technology will offer producers another excuse to cut a crew member from already overstretched camera teams. I had these exact same feelings when I was looking at the Arri autofocus systems at the BSC show earlier this year.
The technology will cost jobs on frontline production crews. Fact. It is undoubtedly going to be seen by (some) producers as an easy way to cut budgets and replace a crew-member with a piece of easily affordable equipment. I already have a constant fight to get a loader onto projects, and I can see conversations now whereby producers with little understanding of the true roles of the 1st and 2nd AC's will be eager to cut the positions from their slate in order to put precious pennies elsewhere.
I just think that companies such as RED and Arri have the power to price and make selective choices over the affordability of certain technologies that they are developing, and should be aware of how those technologies will directly affect the humanitarian elements of the industry they are servicing, and ultimately profiting from.
Congratulations on the achievement, it is truly an extremely impressive advancement. However I just wanted to ask those in the positions of power to take a second to reflect on the realities of how this technology may and most likely will impact on all of our jobs, and our industry as a whole.
Just my 2p worth. Merry Christmas All!