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Wow kennan those images are incredible....
Then your 4K master has little to no full res 4K detail in it. It's easy to distinguish full res 4K from upscaled 2K when the 4K really has 4K detail. For example Samsara in 4K versus 2K is no comparison.The problem with 4k VS 2k is that you nearly don't see the difference on a big screen because the 4k projector is SO good on upscaling that it kills the WOUAHHHH effect.
I've seen my 4k master the first time on the 4k Barco on a 15m screen and only me (DoP) could see the difference.
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...VFX in 4K. Well, the shops that want to compete are doing it at 2K prices.
Then your 4K master has little to no full res 4K detail in it. It's easy to distinguish full res 4K from upscaled 2K when the 4K really has 4K detail. For example Samsara in 4K versus 2K is no comparison.
Somebody needs to tell that to WETA...
“We did not do the DI at 4K at all. This was primarily due to cost and time for the VFX shots if they had been done at 4K (it is four times the data of 2K)."
And also, that's a pretty poorly timed comment.
It's four times the data of 2K ... but data storage is dramatically cheaper year to year. And faster. My favorite VFX house next door (The Molecule) was showing me recently that their artists can deliver 4K renders faster and cheaper than 2K just two years ago. SSDs for workstations have become affordable - and the prices continue to drop - http://www.computerworld.com/s/article/9235277/Micron_unveils_its_first_1TB_SSD_for_under_600
Not to mention technologies like Fushion-IO cards which crush 4K DPX and OpenEXR files.
With respect to the comment about the trouble in the VFX business - that's got nothing to do with 4K. That's an issue driven by too much competition. The cost in VFX is the artists. Workstations and storage are peanuts to any VFX business compared to the payroll.
So again - faster and cheaper to render and move 4K files than 2K files not so very long ago.
The Hobbit is also a poor example re: cost - since it was a 48fps 3D feature - pretty sure VFX and DI could have been done in 4K 3D at 24fps for same or less money than 3D 48fps 2K - but that was Peter Jackson choice. He wanted a HFR experience for his 3D film.
Also the fact that their turnaround time was ridiculous...what is it, 16 times the standard amount of data if you choose 48 instead of 24, 3D instead of 2D, and 4K instead of 2K? All those processes add to the time and cost...
The short answer is get an epic and shoot in 5k. The longer answer is why are you not comfortable with the scarlet image. It performs similar if not slightly better than a red one, which has shot many gorgeous film music videos and commercials in 4k… delivered many of those projects in 4k. I've directed and delivered tons of high end clients work in 4k from scarlet... Ups along the 3k slow mo may be less than desirable, but I dare the average joe to tell me the difference between the 3k and 4k. If they are taking the time to do that… then I haven't done my job making an interesting enough story or image.Hi all,
as Jarred says, there is no discussion if 4K will come or not. It will come. So this means : RED to get ready, that we can produce in 4K too. I myself as Scarlet Owner feel not good producing 4K footage with my scarlet. Reason : there is too much pink noise in the image. Yes of course you can calibrate the camera. Still low light sensitivity is low and using the camera is quite difficult. It takes some time to shoot in 4K and to be sure, that the footage keeps the quality level.
That said : If we all agree 4K is coming, we need a camera, that can produce quality 4K video ! So far I would not take a job for producing 4K with my scarlet !
Bruce -
I can HONESTLY tell you that doing a 4K render of your project from a resolution independent finishing solution - is almost ALWAYS cheaper than "do 4K later". This is not HYPE. It's a fact based on experience. If you don't have the ability to get your VFX and/or graphic delivered in 4K - that does present an issue - but the last several projects I worked on with various VFX vendors - nobody even blinked at 4K renders and several vendors did not even increases their bids for 4K delivery vs 2K.
It's a different world today than last year. There are several 4k projector and monitor solutions now that can be used in post that did not exist a year ago.
So, if you really think I'm full of hype and not honesty - I'm happy to get on the phone with you and start walking you through real-world, actual examples.