- Banned
- #1
BradWright
Banned
Jim is making a very thoughtful and smart decision in upgrading all the existing Red Ones first before upgrading the product that goes out the door. However, there are some very important downsides to this:
Here's why:
1. A company should never ship a product that needs to be sent straight back to the factory to be "fixed". It's just a bad policy from a customer perspective. Why send something to a customer only to have them send it right back to you.
2. It's bad for the Red Brand to be sending a new product out the door, when a used product out in the field is going to produce a better image.
3. If the Scarlet and Epic products are delayed even further, there is no new product that Red has to bridge the gap.
I think it's very smart to loyal to your existing customers, and by no means is the current policy a totally bad idea. However, it will have some negative impact on new customers.
Here's why:
1. A company should never ship a product that needs to be sent straight back to the factory to be "fixed". It's just a bad policy from a customer perspective. Why send something to a customer only to have them send it right back to you.
2. It's bad for the Red Brand to be sending a new product out the door, when a used product out in the field is going to produce a better image.
3. If the Scarlet and Epic products are delayed even further, there is no new product that Red has to bridge the gap.
I think it's very smart to loyal to your existing customers, and by no means is the current policy a totally bad idea. However, it will have some negative impact on new customers.