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  • Hey all, just changed over the backend after 15 years I figured time to give it a bit of an update, its probably gonna be a bit weird for most of you and i am sure there is a few bugs to work out but it should kinda work the same as before... hopefully :)

The pitfalls...

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What's great about Recon is that you share the good along with the bad. I can't think of any other company doing this. The only time you hear bad news from other companies is when they spill some oil in an ocean or they got lead in their paint.
 
As one of the guys who complained some about the Scarlet price increase (although to be fair I was "No doubt HDRx is worth another grand, but I'm not sure I HAVE another grand" guy not one of the "OMFG WE WERE PROMISED 3K for $3K I'M BUYING A 7D DIE JANNARD" jackasses) I feel like I gotta say :

I'm really glad you're patient with idiots like me (and worse) and I hope you keep it up. Your way of doing things (with camera design, too, but I'm talking about PR this time) is really awesome and I've been enjoying the hell out of following your announcements and comments and rants and whatever else these last two years. Yeah, I'm ready for Scarlet to get here like everybody else, but I'm more of a "yelling takes years off your life, man" type, so...

Woo Red!
 
We gabble and jabber like headless chickens whether you talk or not.

What you don't say gets as broken down and over analyzed as much as what do say.

Might as well not stop talking. ;)
 
Considering everything that's been written in the last few days this post has given me great respect for the creator of this company.

Perhaps some of the posters here will take note of his humility.
 
Jannard said:
Just commenting... that is one of the pitfalls, someone reads something into everything. :-)

Jim
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Nah, people just read into things cause they're so excited. Well, that and everyone (myself included) is so eager to show off their skills and knowledge in this cutthroat (yet for the most part very friendly) business.

Jannard said:
After watching TSN again... it reminded me of the time I had one of those "give back" moments and volunteered to speak to the students at Harvard, Yale, Stanford, UCLA and my old almost Alma Mater... USC. I never heard back from any of them. Since they are the premier institutions in the land, you guys shouldn't pay much attention to what I say. They didn't seem to care much... I guess they teach "real" marketing and business principles. :-)

Jim
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You know, there are some people, like Bill Gates, who are brilliant and talented people in the own right, but an unlikely set of circumstances just line themselves up to make them giants. Certainly, Bill Gates wouldn't be where he is today if he'd been born 20, or even 10 years later. (Gladwell's "Outliers" gets into this in a really interesting way.) But there are others, like you, maybe Rick Rubin, probably Steve Jobs (not starting Apple, but turning it around in his second tenure), who seem to make greatness happen by sheer force of will. I think the latter are way more for important, and useful, for business school students (or any kind of entrepreneurs!) to pay attention to. I'm pretty surprised they didn't call you back. Maybe it's still a bit early yet. Just wait till HDRx is released and in common use ;)
 
I think Jim can chalk up a lot of success to something which they don't seem to want to teach in business school anymore: Create a damn fine product.

Oakley and now Red have been the successes they are because they create great products. Creating great products takes talented and creative leadership and employees. It's a lot easier to teach spreadsheets and investment strategies than creativity and innovation.

Kind of a pet peeve of mine in the current MBA mindset. It's all about maximizing profit as an esoteric mathematical game instead of what it should be: creativity. Accountants manage money. Leadership is supposed to be about finding the people or being the person who creates the next source of revenue.

It's a lot easier to sell a product when it's good.
 
In my thirty years of image making, RED is the first camera(s) that I have actually gotten excited about, and not because I will eventually own one, or because of the fabulous images it will allow. It is what it represents to the future of the "art" that makes it so damned exciting and important. We've all watched RED grow from an idea to its current state. Blow by blow. Failures and successes.
If my lot were to suddenly mean that I couldn't own a RED camera, it would not detract one bit from the great pleasure I will take in seeing it succeed in the ways we all expect it to.
 
Certainly we all are waiting for past few years without losing our faith! But please throw us a few Scarlets so that we ( indie film-makers) can keep serviving for the better ones from Red!
 
I view it differently, Jim.

I see the strength in the incredible courage to engage in a dialogue with customers on an open forum. No other company dares doing that. It may feel like a pitfall, but in fact it is an incredible strength, whith which a superior product is created. A product, which has had input of huge customer base, thousands of ideas, some good, some bad and some brilliant....and this is priceless. It is the first and only and this is why I respect you and RED so highly.

The constant challange and drive of this forum contributed heaps...and you are listening. I wouldn't call it a pitfall. I think it is amazing what you have created and how.
 
I would have loved to do last weekend's shoot with a Scarlet (North Shore-style mountain biking in a foggy Pacific Northwest forest, in a rain storm) and there are a hundred other shoots that I want to do on one, but I'm continuing to make do without it and it will be all the sweeter when it finally arrives.

You're running the public-facing side of this company the way that I always wanted to see a company run; I don't hang on your every word the way some do, and I really appreciate the view into the decisions that are being made.

Thanks for staying true to what you want to do. And thanks (in advance!) for the awesome equipment.
 
Titanium Edition of Epic?

Titanium Edition of Epic?

Remembering the initial offer and renderings of a Titanium edition of Epic ( the Epic X ) as a reward for believing in Red etc., will this still be the case Jim? Would love it if it also came with that beautiful Titanium lens mount. It's nice to feel special, with a special edition camera!
 
You have chosen a bold and unique business model. Transparency from the beginning. What are your credentials? Started company from the trunk of your car and turning it into an example of marketing mastery. Result. Your are one of the wealthiest people in the world. Ahead of Oprah and Speilburg on the Forbes list of the worlds richest. Your instincts seemed to have led you well so far. Don't second guess them now. Your openness and determination to provide the world with a state of the art cinematic tool at a reasonable price is a noble endeavor that has already shocked the industry. It has not shocked the faithful.

Red is no longer looked upon as a scam. They are the real deal and have the attention of the biggest dogs in the pack. I applaud Jim and the team with keeping up with the juggernauts of our industry. You have been amazing and we are proud. Take your time. Get it right out the door and we will be waiting for our just reward. Epic should be exactly what it's name implies. Make it so
 
Jannard said:
Just commenting... that is one of the pitfalls, someone reads something into everything. :-)

Jim
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I know your model of openness has its problems, but please don't abandon it. It is unique and refreshing, and an important reason I (and many others, I suspect) are willing to trust you with deposits on unreleased products. It also fosters patience - it's much easier to wait if you know what's going on.

It is the foundation of the Red community, and the feeling of relationship with you and your company that we have. Looking forward to working with son of Ace, whenever that may be.
 
I like the openness. I was in R&D, so I know the process. And:
The proof is in the pudding. At the end of the day the product will tell.
You and we are learning all the time. Also from the negative.
This is darn good promotion.
And it's fun.
 
Jannard said:
All we need to do is get this camera in the hands of our customers. Then I would be happy. Until something else comes up.
Jim
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Yes, when you are happy, we will be very happy too...
October/november announcement :party:
 
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