Hey all, just changed over the backend after 15 years I figured time to give it a bit of an update, its probably gonna be a bit weird for most of you and i am sure there is a few bugs to work out but it should kinda work the same as before... hopefully :)
This also depends on the manufacturing process. If You use milling out of solid alloy (like the new Apple laptops) - there is not much difference in quantity...[/quantity]
Yes, given ten of thousands (small numbers you have to pay for the milling equipment, and buy milling equipment in bulk entails further cost/support reductions). This is where design (and production prototyping) comes in to give the quality using cheaper methods.
There is also another angle to consider - with huge quantities comes huge overheads in required customer and after-sales support and servicing.
Having smaller numbers requires more cost per camera in support. The base costs in support is spread over more people, the variable costs of base per person can be reduced in bulk, people ask the same questions resulting in solutions being shared reducing addressing each person. However, give morons cameras and they will ask more questions (if they can figure out to do that) (which is why you price sufficiently and give online/DVD tutorials to divert them from calling). But lower price can add up to more support per camera. If they want to email me, I can suggest even further new and innovative way of t=doing this.
I honestly expect the EPIC's to sell in hundreds or few thousands at the most, the RED ONE in thousands (maybe up to 10000 unit total) and the Scarlet to exceed tens of thousands, maybe hundreds. But I would not see Scarlet to go over a million units like some of the consumer cameras. But You never know... :devil:
I agree, this is the level I expected when we started all this stuff around 2004 (though not millions on a camera in this price range), and the level when I proposed the commercial market scheme of a lower cost 6 mpixel handheld cinema camera along side a more expensive full featured SHD cinema camera that it would pose a minimal threat to, in the home made cinema camera threads over at dvinfo in 2003.
The economic crisis will cut in half the lower end I think, maybe even 9/10th. The upper market, that have professional work needs and see this as a replacement real bargain may be reduced in half, or more if it gets really bad.
