Andy Rance
New member
"Make Your Craft, Your Life" - Inspirational Ad Shot On RED Epic-W + Leica Summilux
Hello everyone! Below you'll find a brand film/web spot that my team and I recently produced, wrote, and shot for Craftlaunch, a new company founded to provide in-depth workshops nationwide that teach people in artistic fields how to monetize their artistic profession, by building their own artistic brand and/or business. In other words, the "business of art," which, until now, has never been taught full time by any company, anywhere.
We created the brand film/web spot below to not only sell the new, Craftlaunch brand and its services, but to do so by speaking to themes and emotions shared by all of us in artistic professions: the need to share our talent with the world, the need to have an impact in our fields, and ultimately, the need to be self-fulfilled. From the height of artistic jubilance, to the depths of creative self doubt, we hope we've made an ad that every artist, no matter their field, can find solace, connectivity and inspiration in.
Shot over 3 days in various locations throughout Miami.
RED Epic-W 8K
Leica Summilux 21mm f/1.4 ASPH
Leica Summilux 35mm f/1.4 ASPH
Tiffen BPM 1/4
IPP2 workflow
Adobe Premiere
DaVinci Resolve with a few Lutify.me LUTs in the mix
Enjoy! www.luminaryvisuals.com
Hello everyone! Below you'll find a brand film/web spot that my team and I recently produced, wrote, and shot for Craftlaunch, a new company founded to provide in-depth workshops nationwide that teach people in artistic fields how to monetize their artistic profession, by building their own artistic brand and/or business. In other words, the "business of art," which, until now, has never been taught full time by any company, anywhere.
We created the brand film/web spot below to not only sell the new, Craftlaunch brand and its services, but to do so by speaking to themes and emotions shared by all of us in artistic professions: the need to share our talent with the world, the need to have an impact in our fields, and ultimately, the need to be self-fulfilled. From the height of artistic jubilance, to the depths of creative self doubt, we hope we've made an ad that every artist, no matter their field, can find solace, connectivity and inspiration in.
Shot over 3 days in various locations throughout Miami.
RED Epic-W 8K
Leica Summilux 21mm f/1.4 ASPH
Leica Summilux 35mm f/1.4 ASPH
Tiffen BPM 1/4
IPP2 workflow
Adobe Premiere
DaVinci Resolve with a few Lutify.me LUTs in the mix
Enjoy! www.luminaryvisuals.com
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