I think there are a lot of really talented people out there shooting great pictures on a lot of different cameras. Fairly recently, I think Ozark had some very unusual, distinctive images all shot on Panasonic Varicam LT. I really, truly believe it's more about the work of the DP (and to some degree the colorist) than it is the camera. We're at the point where given almost any high-end camera, lighting, lenses, and exposure, along with art direction, costume design, and makeup are all bigger factors.
It's a very unusual, striking look -- DP Pepe Avlina Del Pino reportedly lit every scene (day and night) at 4400° K, which is an interesting creative choice.
Yes, the timing is about right. I think it was October 2007 that we got in our first Red One project for post at Technicolor/Hollywood: some kind of car commercial. It was absolutely horrible and a miserable experience because we had no real workflow at that time. I hated the pictures, too -- the lenses were just crap. But... it got at lot better over the next few years, and I always point out, once Red hit the Dragon, I think the cameras started looking very good. Particularly with Zeiss or Cooke glass.
