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How do I rent my red package?

AJ Aguirre

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Hello, my question is for you guys who rent your equipment or who know what needs to be in place for it to be done.

I currently have 2 Scarlets on order and I want to become a renter for one of the packages. I am located in Waco, TX if that matters. What I really hope to do is be able to offer it to film students at a good rate in the surrounding area, i.e. Baylor, SMU, UT etc.. It would be great to see students shooting and learning the technology.

Where do I begin? I would love some guidance and greatly appreciate any help.


thanks in advance guys!
 
Can you recommend any insurance in particular?
Will it be different if used for self made projects vis-a-vis rentals
 
Do you know how to price out your kit? You could start with this app to help narrow down the price range:

http://rentmeapp.com

The rental prices always come down to some negotiation with the end user, but you want to start in the correct range first. If you start too low, you're shooting yourself in the foot.

Torrey
-----------------------------------------------
Torrey Loomis
President & CEO - Silverado Systems, Inc.
(916) 760-0032 • FAX (916) 404-5258
torrey@silverado.cc

Web http://www.Silverado.cc
Blog http://Studiobuilder.tv/
Twitter http://www.twitter.com/silveradosys

Get "Preparing for Final Cut Pro X" white paper free: http://bit.ly/fcpxdoc2
 
I think insurance I should be able to figure out, I am very curious however about the other legal forms and such for providing this service. There must be people on this forum that could shed some light on the subject.
 
Look up boilerplate forms by PERA (Production Equipment Rental Association) as we found some good forms there we were able to customize.

TL
 
Look up boilerplate forms by PERA (Production Equipment Rental Association) as we found some good forms there we were able to customize.

TL

Great thank you, I will give that a look
 
I have a feeling scarlet rentals will be a little tougher..

everyone will have a scarlet...

in fact.. they will just get a scarlet and then when need high speed, be forced to rent the epic (which there will be less of)

making epic the rental dominator
 
What I want to do though is rent to the film students. I want to be able to make these tools available to them on a regular basis and at a reasonable cost.
 
I would say 600-700 a day would be a standard price for a great Scarlet Package.

But, if you only spend 14k and then buy canon lenses, I would say 300 a day.

But if you want to target the indies with a cinema camera, a PL Scarlet with Cine lenses and great gear, it would up the pricing.

Just my thoughts.
 
I will be doing 500/day for a base package. 700/day for the Cinema Package. Both packages will be PL lenses.
 
AJ, be careful with film student rentals. I love film school, but the nature of it is that the gear is not always treated very well. This is not a blanket statement. There are some very talented and conscientious students. But I have also seen some horror stories. You may find that the upkeep on the gear is just too much, even if insurance helps you out. I'd really think about whether it's worth some of the headaches. This is not only limited to film students either. The nature of production is that stuff gets beat on and occasionally broken. Just make sure you are prepared to have backup items ready to go or you may find that you can't fulfill a rental the next day if something comes back broken. The rental business can be rough. I have never wanted to be in it. Instead I chose to only go out with the camera as a DIT or shooter. That has served my purposes well. But to each their own.
 
AJ, be careful with film student rentals. I love film school, but the nature of it is that the gear is not always treated very well. This is not a blanket statement. There are some very talented and conscientious students. But I have also seen some horror stories. You may find that the upkeep on the gear is just too much, even if insurance helps you out. I'd really think about whether it's worth some of the headaches. This is not only limited to film students either. The nature of production is that stuff gets beat on and occasionally broken. Just make sure you are prepared to have backup items ready to go or you may find that you can't fulfill a rental the next day if something comes back broken. The rental business can be rough. I have never wanted to be in it. Instead I chose to only go out with the camera as a DIT or shooter. That has served my purposes well. But to each their own.

Good advice, one thing I am definitely considering is renting myself and the gear together so I can keep an eye on the equipment, at least for the first couple of rentals with people and then once I establish that I trust a certain renter, I can rent the camera directly to them without supervision.
 
AJ, I concur with Steve. Some people take care of your gear and treat it is if it is their own. Others feel that the rate they paid you includes the right to destroy your gear and adopt the mindset of 'Don't be gentle, its a rental'. One of the best ways of ensuring that is to mandate that you or someone you trust go with the camera. Whether it be as a full-on DIT, data wrangler, or just overseer. People are less likely to torture your camera if you are there with it.
 
Now if we can find someone who know's Android, (cause we really all know it's way cooler), this would be a great app.



Do you know how to price out your kit? You could start with this app to help narrow down the price range:

http://rentmeapp.com

The rental prices always come down to some negotiation with the end user, but you want to start in the correct range first. If you start too low, you're shooting yourself in the foot.

Torrey
-----------------------------------------------
Torrey Loomis
President & CEO - Silverado Systems, Inc.
(916) 760-0032 • FAX (916) 404-5258
torrey@silverado.cc

Web http://www.Silverado.cc
Blog http://Studiobuilder.tv/
Twitter http://www.twitter.com/silveradosys

Get "Preparing for Final Cut Pro X" white paper free: http://bit.ly/fcpxdoc2
 
I would say 600-700 a day would be a standard price for a great Scarlet Package.

But, if you only spend 14k and then buy canon lenses, I would say 300 a day.

But if you want to target the indies with a cinema camera, a PL Scarlet with Cine lenses and great gear, it would up the pricing.

Just my thoughts.


Good thoughts but unless you really have the money getting PL lenses to rent is another can of worms.

First what are you going to get for lenses and a big AND. There enough variety in types of lenses, from color to sharpness to whatever the dp prefers. So 50% of the time the lenses will be sitting. Lenses can be rented at far more places then the camera. In the end it's not worth it.

Individual will always have to rent, once the cameras get into the market more, 20% less then the big companies. Why? Because if I am going to be the one renting for a big shoot it would be a lot easier to get everything at one place, one company, so there would have to be enough incentive for me to want to rent it out from a one camera owner. Or two.
 
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