Tom Lowe
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Set design factors into cinematography. As does everything else...
"It's all about the frame."
"All the work, money, time, sweat and energy of a working set is all for the frame."
The award should go to the best example of the craft serving the story. Doesn't matter if it's beautiful or ugly photography as long as it serves the story.
"We're slaves to the story, not the cool shot."
"The Joker" was beautiful and shot very well. Kudos for the IMAX. It's not the best cinematography of 09 though. (IMO)
I actually agree with Craig Ryan's original statement that the major achievement on Button was the FX, not the photography. The photography was very good, no doubt, but it was the set design and FX that made that movie.
One little pet peeve of mine is that many of the Best Cinematography winners over the years have actually been films where (IMO) regular Academy members confused great cinematography with great costumes and set design. This happens a lot with period pieces, I think. While the nominees are chosen by professional cinematographers, the final vote goes out to the full Academy, and all too often, it seems like voters--who probably do not understand much about the actual craft of cinematography--are wowed by fancy costumes and sets and think, "Best cinematography!"
While what you are saying is true in general, I do not think it is true for awards.