Jake Bastian
Well-known member
I don't think it's that hard to understand. Less than a year ago, that percentage was over 60% on nearly every 3D release. The considerably lower percentage on recent releases to me clearly indicates that either the novelty is wearing off, the audience doesn't feel the ticket price premium is worth it, or both. Personally, I think it's both, along with the fact that much of the moviegoing public has now experienced stereoscopic 3D at least once, and just didn't find it that compelling. Or, in some cases, found it distracting and annoying. Once again, take your pick.
I don't think it's going away. I do, however, think that you're likely to see fewer, rather than more, releases in the future, with the studios less likely to order every picture to consider it regardless of the merit based on content.
I see the point, but Pirates is one movie. Ticket distribution on a single movie is more useful for discovering who is going to see Pirates 4 movies than it is for gauging reception for the 3D market as a whole. It represent a single data point on the latter.