Welcome to our community

Be a part of something great, join today!

Log in
  • Hey all, just changed over the backend after 15 years I figured time to give it a bit of an update, its probably gonna be a bit weird for most of you and i am sure there is a few bugs to work out but it should kinda work the same as before... hopefully :)

bad name?

E

el_stupido

Active member
Joined
Mar 3, 2008
Messages
27
Reaction score
0
Points
0
is 'Scarlet' the final name for whatever this camera will become?

cause frankly my dear, I don't give a damn.... for that name.

what happened to Red Mini?

obviously the name doesn't matter in the end and scarlett is better than HVX or PD or whatever.

But I'd have thought they'd keep the RED branding in the camera name though?

iPod, iPod mini, iPod Nano, iPod Touch.... you know, that whole thought train on branding.

El Stupido
 
This is branding for smart people. Every product doesn't have to start with "i" for us to understand it. There is a less obvious connection. See if you can find it. :-)

Frankly, if Scarlet is even half of what we are speculating it might be, the branding won't matter at all. They could call it the 'Steaming Pile of Crap™' as long as it shoots 2K with decent lenses, Redcode RAW, Compact Flash, XLR audio, pocket sized.
 
yeah no I get the colour reference, even in spite of my moniker...

I'm just sayin...
 
It's like the RED ONE, but not as powerful. How about the PINK ONE? That'd be terrible. Good thing they don't go by that.

What don't you like about "Scarlet"?

It's sort of like the sequel to Jurassic Park. Not even called Jurassic Park, it's called The Lost World.
 
Scarlet's New Name

Scarlet's New Name

I think I understand why "Scarlet" might be a good choice, but IMO it's low hanging fruit. RED is all about the tastiest stuff at the top of the tree...

In keeping with a "red" theme--and trying to steer clear of the obvious--I think this new product line ought to be called ROSSO.

It's way cooler than Scarlet. The word looks way better than Scarlet. It sounds way better than Scarlet. It's also a bit nebulous... i.e. intriguing.

Here's what I was thinking for an initial logo comp for this new series.

Thoughts anyone?

rosso-jaredfitch.jpg


PS--Rosso means 'red' in Italian.

PPS--This of course is only if changing the name is still an option.

.
 
OcularLimpidity said:
It's like the RED ONE, but not as powerful. How about the PINK ONE? That'd be terrible. Good thing they don't go by that.

What don't you like about "Scarlet"?

It's sort of like the sequel to Jurassic Park. Not even called Jurassic Park, it's called The Lost World.
Click to expand...

I thought it was called "The Lost World: Jurassic Park"
 
There never was a "RED Mini"... It's always been "Professional Pocket Camera". Jim said the name of the camera is "Scarlet".

Agree with 0059099, "Rosso" is corny.
 
Rosso rolls off the tongue. I like it.

I don't know how it is any more "corny" than Scarlet. Red Scarlet and Red Rosso both mean Red Red when you get down to it.

The one good thing about it possibly being too late to change the name is that it will be close to production come NAB :) Whatever this camera is...
 
Since I started the "Rosso" issue, I'll add a little more to clarify. :)

I thought the name Scarlet might be internal code for the new camera system, and possibly not permanent. I was hoping such, because I just didn't like it too much--though it would never be a reason not to buy. I can't wait to see the product specs.

To me, "Scarlet" was too simple; too easy. RED, as a camera brand, was such a departure from a normal tech brand--we all fell in love instantly. So simple. So understated. "Scarlet" just seemed to be a more-of-the-same name in a 'first thing to come to us' sort of way. Not trying to insult the team, Jim, or anyone else. Just my thoughts.

After seeing this thread, I thought... "what would go along with a 'red' theme... but not be super obvious at first?" (Unless you're Italian, or familiar with Italian I guess)

I just liked the way ROSSO looked and sounded. Just my musings on a possible name and look for the new line. No biggie.

But Jeremy, "scarlet" means two things. It comes from the richly colored cloth... so as a noun it means 'bright red' ... but as an adjective it means "grossly and glaringly offensive" and associated with "sexual immorality" (The Scarlet Letter, etc.) ... that might be reason enough to rethink it. ;-)
 
I think the name is just fine. No, it's not my favorite name ever, but it suits its niche quite well. It even has the -let at the end to suggest smaller size.
 
What difference does it make what it's called? Its performance, not its name, will determine whether it gets its ass kicked on the playground.
 
When it was first announced, people thought the Wii was a horrible name and boards across the internet were almost unanimous in their predictions that that game console would fail because of the name alone.

You see how that turned out.

If you have a quality product, people are going to buy it. I think the name "Scarlet" is just fine anyway. I just wish I knew what it was.:biggrin:
 
Scarlet appeals to me because it conjures up images of a hot blooded temptress...Rosso on the other hand sounds like the latest italian mountain bike. It's a bit too masculine for the elegance of a camera.

It would make a decent name for a "jackhammer"...I suppose. THE ROSSO!
 
You must log in or register to reply here.
Back
Top