Les Hillis
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For those who haven't seen it -
http://aomedia.org/press-release/alliance-to-deliver-next-generation-open-media-formats/
To sum it up, Amazon, Cisco, Google, Intel Corporation, Microsoft, Mozilla and Netflix have announced they've formed an alliance aimed at developing a next-generation video format.
Comments I've seen suggest the alliance is an internet-industry reaction to the excessive royalty demands being made by those behind the H.265 codec. Seems plausible, and there is an emphasis in the press release on the royalty-free aspect of what the alliance wants to achieve.
Anyone know more about this or care to speculate on what such a group might come up with or how long it might take?
Also, while it seems they're focused on web-based delivery, optimized for modern hardware, I can't help wondering if there might be a place for the .RED codec in there somewhere if the alliance branches out into other forms of media delivery. Wishful thinking I guess, although it does say in the press release that the companies mentioned so far are the founding members of the alliance, with further information coming later this year about how others can join.
Anyway...
http://aomedia.org/press-release/alliance-to-deliver-next-generation-open-media-formats/
To sum it up, Amazon, Cisco, Google, Intel Corporation, Microsoft, Mozilla and Netflix have announced they've formed an alliance aimed at developing a next-generation video format.
Comments I've seen suggest the alliance is an internet-industry reaction to the excessive royalty demands being made by those behind the H.265 codec. Seems plausible, and there is an emphasis in the press release on the royalty-free aspect of what the alliance wants to achieve.
Anyone know more about this or care to speculate on what such a group might come up with or how long it might take?
Also, while it seems they're focused on web-based delivery, optimized for modern hardware, I can't help wondering if there might be a place for the .RED codec in there somewhere if the alliance branches out into other forms of media delivery. Wishful thinking I guess, although it does say in the press release that the companies mentioned so far are the founding members of the alliance, with further information coming later this year about how others can join.
Anyway...