4K cinemas in LA?

[Christian Berg]

Hi!

Since I´m in LA i just wanted to ask what cinemas have 4K projection? Any one knows?

Otherwise, 2K projections...

Please let me know of their location, and website adress.

Thanks!
/Christian

 

[M Most]

Hi!

Since I´m in LA i just wanted to ask what cinemas have 4K projection? Any one knows?

Otherwise, 2K projections...

Please let me know of their location, and website adress.

The Landmark in the Westside Pavilion on Pico in West L.A., and the Muvico multiplex in Thousand Oaks are the ones with 4K projectors that I'm aware of. Just about every major theater complex has at least one or two 2K digital rooms now, primarily showing 3D releases, but other pictures as well. Some of the more well known theaters, like the main screen at Grauman's Chinese theater, use 2K digital projection.

 

[Christian Berg]

Thanks a lot! Sound great. Will try them out this week.

Have you been to the Landmark screening lounge? Is it good?

/Christian

 

[David Mullen ASC]

Just to be clear, I don't believe they've ever projected 4K with their 4K Sony projectors, just 2K, and they rarely have digital screenings at the Landmark. I just saw "The Secret in Their Eyes", the Argentine Oscar winner shot on the Red, and it was projected on film. It's been about two years since I've caught a screening there that was digital (if anything right now is screening digitally, it's probably "Alice in Wonderland"). You're more likely to see digital projection at The Bridge Cinema, but that's only 2K DLP projection as far as I know, about six of their screens I think.

The only 4K Sony screening I've heard of in L.A. for a feature in release was the Sony test screenings of "The DaVinci Code" at the Century City AMC 15 a couple of years ago.

 

[Blair S. Paulsen]

4K Projection as a marketing piece

4K Projection as a marketing piece

Let's say I operate a high profile exhibition facility in a city like LA. I am competing with ArcLight, etc and I want to convince a potential ticket buyer who lives roughly equidistant from my site and the competitors to choose my theater. I decide to put a banner at the top of my ad in the LA Times that touts 4K Digital Projection in order to draw people in. What effect do you think that product specification will have on ticket sales?

Nobody loves 4K more than I do, but based on the percentage of people with HD capable TV sets who watch SD daily without even realizing it (check some of the stats and be prepared to cry, evidently quality eye care is more illusive than I realized). Another cogent example is how many people, even pros, are impressed with the video that comes out of the Canon DSLR "live view".

If you sit within 2 screen heights of a decent calibrated 1080 display and put up a split screen of the same scene from the RedOne and any HD-DSLR I doubt anyone who actually visits an eye doctor on a regular basis would miss the obvious. I believe the same would be true in a theatrical setting.

Film camera and RedOne side by side during acquisition, professional cinematographer and crew. 4K projector showing a 4K DCP on one side and a 35mm film projector showing typical release print stock on the other. I think the differences would be just as obvious for anyone in the front 3rd of the theater. BTW, I would love to see this test!

The reality in the street is that such an A/B comparison is hardly ever going to happen, and, IMHO, convincing the public of the value of 4K will take some doing. We just need to figure out how to clone camera geeks :sifone:

Cheers - #19

 

[Michael Hastings]

Nobody loves 4K more than I do, but based on the percentage of people with HD capable TV sets who watch SD daily without even realizing it (check some of the stats and be prepared to cry, evidently quality eye care is more illusive than I realized).

I keep explaining to my wife if she just types in 1006 instead of 6 on our uverse box she can watch NCIS in Hidef. She married a video guy, but she just doesn't seem to care much.

 

[David Mullen ASC]

When I'm out of town, my wife switches the DVR to record the standard-def versions of the TV shows we watch to save on storage, so when I get home, I have to reprogram it for the HD versions. She doesn't care about whether the show is in HD or not.

 

[Jeremy Neish]

My wife does the same thing, drives me crazy.