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Why are Camera LCD's so Expensive???

Jonathon Laing

Jonathon Laing

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My 40" LCD TV cost me $2000 and thats NZD so $1000 US. And to buy a 7" RED Pro LCD display for a RED cost $2500 US!

So my question is, why are camera LCD so expensive. Now don't get me wrong I'm not saying Jims ripping us off. I just want to know what makes a little 7" screen cost double the price of my 40" HD LCD.

Obviosuly there is frame guides and other on screen display settings. But that be a feature that adds $1500. my guess is thats its something to do with the color accuracy? Can some one explain for me.



Cheers
Jono
 
Sharpness and resolution at low frame sizes is probably one factor.

A $1000US 40" LCD probably looks like crap from less than a foot away, Whereas the 7" LCD has to still look fantastic while the operator is still very close. Not saying one is more expensive than the other, but smaller historically is more expensive, not less expensive, when it comes to electronics.

Supply and Demand is obviously another factor. Jim isn't going to sell much more than, at most probably, 8000 LCD's world wide across the lifetime of their availability. There might be 8000 of those 40 inch displays you brought sold by the manufacturer on the first weekend of their release.
 
It is actually quite affordable compared to the competition. Sony colour LCD viefiner cost something like $15,000 last time I looked. And, it has about half the resolution of the Red LCD.
 
Jonathon Laing said:
My 40" LCD TV cost me $2000 and thats NZD so $1000 US. And to buy a 7" RED Pro LCD display for a RED cost $2500 US!
Click to expand...

it's not really fair to compare two products so dissimilar. different viewing distances, native resolutions, sizes, weights, power requirements, features and userbase to name a few differences. and when you do compare apples to apples, the red lcds and especially the evf start to look very affordable.
 
nice advertisement!-)

nice advertisement!-)

One is mass production, one is not, at least in a largely different scale.
Nice exactly the same as supply and demand, but thats adds to it.

Kit Hannah said:
We don't think our solution is too expensive... :blush:
Click to expand...

P.S. 5.6 is nice, but too small.
 
Kit Hannah said:
I guess it depends on what your use is.

But that is completely okay, because we will have an 8.9" for the same price (starting at $599) out before the end of the year, and there will be an HD-SDI version for $999. Also before the end of the year, we'll have a 15.4" 1080p monitor and we have a 12.1 version planned. Pre-sales for those should start around mid September.

Kit
Click to expand...

Kit, does ur monitor display the menus also? :001_wub:
 
Brandon Fraley said:
Kit, does ur monitor display the menus also? :001_wub:
Click to expand...

Hi Brandon,

Are you talking RED Menus? We are in the process of testing that and should have an answer on that in the next week or two. Being in Fresno, it's not so handy to grab someone with a RED setup.

I assume that you have a RED, Brandon? Monterey is only a couple of hours away and I definitely wouldn't mind going to the beach.
:cheers2:
 
Kit Hannah said:
Hi Brandon,

Are you talking RED Menus? We are in the process of testing that and should have an answer on that in the next week or two. Being in Fresno, it's not so handy to grab someone with a RED setup.

I assume that you have a RED, Brandon? Monterey is only a couple of hours away and I definitely wouldn't mind going to the beach.
:cheers2:
Click to expand...

dude, I'm DOWN :cheers2:
 
I don't think it was made clear that the camera monitors are battery powered and low current consumption, compared to a panel you could just plug into the wall. That's where more specialized development comes in (I believe).

Now -- if you're willing to cart around some big car battery rig and an inverter, you could plug a mondo-monitor in just about anywhere (something I hope to check out some day).

In the meantime, this new brand, mentioned above, sounds pretty reasonable if it works.
 
Joe G. said:
I don't think it was made clear that the camera monitors are battery powered and low current consumption, compared to a panel you could just plug into the wall. That's where more specialized development comes in (I believe).

Now -- if you're willing to cart around some big car battery rig and an inverter, you could plug a mondo-monitor in just about anywhere (something I hope to check out some day).

In the meantime, this new brand, mentioned above, sounds pretty reasonable if it works.
Click to expand...

Well, they really are not super power consuming at all. Most use the same principal and technology, but there is an AC inverter built in to change from DC to AC so you can plug it in the wall. Your computer monitor doesn't draw a lot of power.
 
Hey Kit

Hey Kit

Justin McAleece with BLARE Media here, remember that I do have a RED only a few miles away from you in Fresno that you can use for testing if you need to.
 
Justin McAleece said:
Justin McAleece with BLARE Media here, remember that I do have a RED only a few miles away from you in Fresno that you can use for testing if you need to.
Click to expand...

Hey Justin, what's going on?

Thanks for offering that up. I will definitely let you and Blake know if we need to do some testing. maybe I can swing by one of your shoots or something in the next few weeks.

Kit
 
Craig Schober said:
it's not really fair to compare two products so dissimilar. different viewing distances, native resolutions, sizes, weights, power requirements, features and userbase to name a few differences. and when you do compare apples to apples, the red lcds and especially the evf start to look very affordable.
Click to expand...

Yes, I know I was comparing two different things. The point of my post was to find out what makes them so different technically and pricewise.

Thanks all for helping me understand! I was guessing that Reds LCD would somehow be cheaper then the competitors hahaha. Its becoming a Red trademark these days.

Thanks all again guys.

Jono
 
i believe you can use the HDMI from the camera into that monitor, although you wont be able to see the menus which might be an issue.

Just as an opinion, I'd personally rather get the smaller RED LCD than that monitor, even at the added expense. It's higher res and will allow you to view the menus. Plus, it's powered from the camera where as that one needs separate battery, and it weighs significantly less (and that's not considering battery weight).
 
THe hdmi monitor can see the HUD menu if you switch the output to DVI. Now that kills your SDI ports.

Past that, it has almost always been the case that specialized technology of either size extreme is more expensive. Extremely large things have material and engineering concerns and small versions require the reinvention of devices as small more simple versions of them selves.

Plus the LCD on the red is very light weight specialized device. Full video, power and mappable control signals down one small cable.

If you are stamping out 100 units a day out of plastic on an assembly line it is cheaper than making something in a boutique fashion. Thats why big industry went to the assembly line.
 
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