Odemax is LIVE!

[Casey Green]

Any news on ODEMAX???

 

[Marc Wielage]

For those who are calling this "distribution," I would disagree and term it "delivery." Historically, film distribution was a process where some entity (the distributor) took care of all the details of marketing + delivering your film to theaters. As I understand it, ODEMAX is not taking on any specific responsibility for driving audience to your individual film. Thus, IMO, it is not a distribution mechanism but, rather, a delivery platform. Marketing and audience development still resides with you.

Very well-said. Delivery is just which route the finished show gets to the theater (or network or whatever); distribution involves contracts and money. Not the same thing at all. The latter is a thousand times harder than the former, especially for independent films.