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Dissapointing NAB 2009?

E

Enrique Blein

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Is it me or NAB 2009 proved to be dissapointing in terms of new cameras? I would have expected the major competitors to turn out at least something in the range of specs and price of Red, instead, nothing!

I guess we'll all go Red!
 
what is Canon showing off? anything?
 
In my opinion, it's either more of the same and if it has specs to seriously consider, it's way too expensive....

Canon brought out: (quote from Techshowwire)

Canon XL H1S and XL H1A HD Camcorders
Canon’s XL H1S and XL H1A shoulder-mount HD camcorders feature a Canon 20x HD Video Lens with three independent manual adjustment rings (focus, zoom and iris), as well as manual focus and zoom control. Additionally, the XL H1S and XL H1A incorporate an array of controls for customizing the image, display and operation to match individual needs. Utilizing the industry’s most affordable digital video recording media – HDV tapes – both models are ideal for such long-form production applications as wedding and event videography, digital filmmaking, documentary production and media education.
Canon XH A1S and XH G1S HD Camcorders
The Canon XH A1S and XH G1S HD handheld camcorders incorporate an expanded array of controls for customizing the image, display and operation to match individual needs. Both models record to the industry’s most affordable digital video media, HDV tapes. Both the XH A1S and XH G1S camcorders are ideal for digital and documentary filmmaking, wedding and event videography, as well as government and media education.
Canon VIXIA HF S10 Flash Memory Camcorder.


JVC is showing off a 4K / $200K camera, also (quote)

JVC has introduced the next step in its cost-effective ProHD camcorder line with a new shoulder-mounted model, the GY-HM700, which records high-definition video on inexpensive SDHC memory cards in the same native QuickTime (.MOV) format used by Apple's popular Final Cut Pro editing systems. The new camera, which JVC executives say will speed the news editing process by eliminating time-consuming format transfers between cameras and editing systems, will be available in March for a list price of $7,995.


Sony’s new product highlights at NAB 2009 include:

Studio Series HD technology: A new line of high-definition studio cameras and multi-format production switchers designed to provide broadcasters a high-quality, yet more accessible entry into HD production. The new HSC-300 and HXC-100 cameras and MVS-6000 switcher are based on the proven performance of Sony’s HDC Series studio cameras and MVS Series switchers, which are widely used production tools of choice for TV broadcast and live event content creation.


New XDCAM HD422 Camcorder and Deck: The new PDW-F800 CineAlta camcorder and PDW-F1600 deck expand the capabilities of the MPEG HD422 codec, with both offering a frame rate of 23.98P natively in 1080 mode and multi-format recording flexibility as standard - including standard-definition recording to support legacy formats (MPEG IMX®, DVCAM™ and 4:2:0 HD content). They also provide multi-format (1080i/720P) recording, as well as HD/SD conversion and cross-conversion during playback between 1080i and 720P.


SRW-9000 HDCAM SR Camcorder: Designed for television, commercial and motion picture production, the new model combines the format’s image quality with the versatility of a one-piece camcorder. The full HD (1920 x 1080) resolution camcorder uses 2/3-inch CCDs with a 14-bit A/D converter and digital signal processing to capture up to 1080/60P images with a high level of detail.


R Series HD Cameras: Sony is updating its flagship line of HDC high-definition cameras for studio and live production applications. The new “R” Series continues Sony’s developments in CCD technology, combining its second-generation 1080/60P imager with a newly developed DSP LSI designed for enhanced digital signal processing and more comprehensive focusing capabilities.
 
Not at all. I myself had planned to take the week off and decided against it once Red said they weren,t going to be there. If I was a vendor and started to see a trend of big companies dropping out of a convention- it may mean a smaller attendance.
(Sorry, I am quite new to the pro world and I suppose a bit naïve)
 
Raul Gonzo said:
Not at all. I myself had planned to take the week off and decided against it once Red said they weren,t going to be there. If I was a vendor and started to see a trend of big companies dropping out of a convention- it may mean a smaller attendance.
(Sorry, I am quite new to the pro world and I suppose a bit naïve)
Click to expand...

RED isn't very big in NAB terms (National Association of Broadcasters). RED bowing out might mean a few hundred less people show up. The event is actually huge and if you were really in the market to shop there's no better place to compare tons of stuff. Strap on a Steadicam one minute and look a satellite news trucks the next.

The economy is probably responsible for a lot of people skipping out...
 
I see, thanks Joel. I suppose I am not in the top market, but in a new market where red is the solution that works for me. I would love to attend NAB next year and see all the toys, but once something is $100k- phew- I fold.
 
Raul Gonzo said:
Not at all. I myself had planned to take the week off and decided against it once Red said they weren,t going to be there. If I was a vendor and started to see a trend of big companies dropping out of a convention- it may mean a smaller attendance.
(Sorry, I am quite new to the pro world and I suppose a bit naïve)
Click to expand...

NAB=National Association of Broadcasters. The primary audience is just that, Broadcasters. Red Digital Cinema is a revolutionary new company, but most broadcasters are there for very different reasons. Red is far more interesting to filmmakers and commercial producers, not TV stations. Not to mention the Trade show is only part of what NAB is about. Those exhibiting at the NAB convention didnt make there plans because Red was or was not there...and contrary to popular belief, Red is not the center of the universe :)
 
The thing is, Red Scarlet 2/3rd system will probably be feaseble to buy only by the end of year, that is, unfortunately, near enough next years NAB: maybe that's what the big players calculated...wait a year in order to develop something close enough to Red in terms of specs and price instead of hurrying up a not so good product. I'm speaking really about their lower end cameras, i.e.: HDV / XDCam EXR3, etc...that don't match the specs but are in the price range of Scarlet.
 
This year is heavy on post- solutions and also on 3D technology - lots of forward thinking has happened in that regard. If you don't care about these things, I can see where it might have sucked.

Frankly, with a pair of REDs in hand and several other cameras -- not to mention SCARLET and EPIC on the way -- I could care less about camera technology developments.

I care about post solutions and innovations in using the cameras, and this NAB is heavy with both.

Most interesting is that the "Big Beast" --the 16K camera by Astro -- that has been under development at NHK is finally down to a workable scale model. They screened a film shot in 16K, the content was a little goofy, but the images were fabulous. Here's a grab of their 4K monitor by Astro and their 16K camera. A 16K camera. Keep in mind that last year's model was about 3x this size. They are moving this to a useable, scalable size. Kind of exciting.
 
Probably NAB SUCKED this year because of economy and even 'deeper' recession ahead says IMF.

So nobody wants to take a risk of showing something new and after that to run for its money...

They are all looking for better time...

Maybe next year, but who knows?...

It was NAB of sort of "HOLD ON" behavior and statement in general...
 
Meryem Ersoz said:
Most interesting is that the "Big Beast" --the 16K camera by Astro -- that has been under development at NHK is finally down to a workable scale model. They screened a film shot in 16K, the content was a little goofy, but the images were fabulous. Here's a grab of their 4K monitor by Astro and their 16K camera. A 16K camera. Keep in mind that last year's model was about 3x this size. They are moving this to a useable, scalable size. Kind of exciting.
Click to expand...

Thats pretty cool. NHK is always about 25 years ahead of the rest of us. Quite a bunch of visionaries there. I remember my first trip out of the country was to Japan in 1983 and I had a tour of NHK studios and they already had HD back then. Look how long it took for the rest of us to get it.
 
We had a great NAB this year. Insanely busy in our booth. We cater to all levels of the production camera market. It keeps us on our toes.
 
Mitch Gross said:
We had a great NAB this year. Insanely busy in our booth. We cater to all levels of the production camera market. It keeps us on our toes.
Click to expand...

I agree.

NAB attendance was down this year, but I think the people that didn't come are the students, tire-kickers, and lookie-loos. This was the most focused and targeted NAB I have been to in 10 years. The past few years of Avid and Apple warring against each other in the lower South Hall drove me friggin nuts.

We had our suites in the Renaissance packed from 8:30AM to 6PM every day, and we had to kick people out at 3PM on Thursday so we could pack up and leave.

The meetings I had at a business level with other vendors and companies were the most productive I have had in a long time. Speaking to other vendors, most of them felt the same way. Attendance was down, but the people that came were people who were serious about the technology and serious about purchasing.

Just my $.02...

Lucas
-----
ASSIMILATE, inc.
LA, CA, USA
 
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