David Mullen ASC
Moderator
Keep in mind that "film" is a very broad term too, covering everything from Super-8 to IMAX, reversal to negative, stills to motion pictures. The question is whether a Red One or an EPIC can be called a "video" camera... if you take the most generalized definition of video, which is something like "electronic moving pictures", then it is, whether or not people like or not, whether or not it is too vague to be accurate.
You know, when someone calls a 35mm Panaflex a "film" camera, Panavision doesn't get upset that it is being lumped into the same category as a Super-8 camera! Yet some people are upset that an Epic is lumped into the same category as a cheap Sony Handycam. But that's what a very generalized definition does, it covers a broad range of things, the high and the low.
It's only because of the negative emotional baggage that the term "video" carries that modern digital cinema cameras don't want to even be associated with the word. But honestly, it's just a vague word. Like "film".
But language is fluid and evolving and if Red wants to push a naming change, they are free to do so. After all, we've been using the word "digital intermediate" for only a decade and already it has evolved to cover things not even shot on film or going back to film, but cinema projects that remain digital throughout. So an "inaccurate" usage is becoming commonplace enough to become an acceptable usage. But since not everyone has a negative attitude about the word "video" they are still going to be perplexed by all the people who find it offensive somehow when applied to the latest digital cinema cameras. On the other hand, as I've said before, some people only have negative thoughts about the word "video" and apply it insultingly whenever they can to the latest digital cinema cameras, and who wants to play their game?
Which is why, even though personally I am fine with the term "video" covering all "electronic moving images" (using the term "digital" instead is almost even vaguer and just as generalized and thus just as potentially useless) it is simpler to avoid these emotional (and promotional) wars by avoiding the term.
You know, when someone calls a 35mm Panaflex a "film" camera, Panavision doesn't get upset that it is being lumped into the same category as a Super-8 camera! Yet some people are upset that an Epic is lumped into the same category as a cheap Sony Handycam. But that's what a very generalized definition does, it covers a broad range of things, the high and the low.
It's only because of the negative emotional baggage that the term "video" carries that modern digital cinema cameras don't want to even be associated with the word. But honestly, it's just a vague word. Like "film".
But language is fluid and evolving and if Red wants to push a naming change, they are free to do so. After all, we've been using the word "digital intermediate" for only a decade and already it has evolved to cover things not even shot on film or going back to film, but cinema projects that remain digital throughout. So an "inaccurate" usage is becoming commonplace enough to become an acceptable usage. But since not everyone has a negative attitude about the word "video" they are still going to be perplexed by all the people who find it offensive somehow when applied to the latest digital cinema cameras. On the other hand, as I've said before, some people only have negative thoughts about the word "video" and apply it insultingly whenever they can to the latest digital cinema cameras, and who wants to play their game?
Which is why, even though personally I am fine with the term "video" covering all "electronic moving images" (using the term "digital" instead is almost even vaguer and just as generalized and thus just as potentially useless) it is simpler to avoid these emotional (and promotional) wars by avoiding the term.