Thread: How NOT to compete with RED CAM

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  1. #1 How NOT to compete with RED CAM 
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    I thought this could be a beneficial thread. Jim clearly stated that the scarlet will NOT compete or replace Red. SO, lets share some ideas how scarlet can be awesome without competing with the RED cam.

    My idea:

    -Max 2k possibly with the option of upgrading
    -fixed lens
    -Not as much as FPS as the Red
    -Same sensor as red though for that DOF

    anyone else, lets make it constructive.
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  2. #2  
    Perhaps I'm misinterpreting the discussion, but I don't think trying to come up with ways the Scarlet won't compete with Red isn't forward thinking.

    I think rather their idea is to make the best camera they can (and will) given certain specifications, whether it be it's size or it's price point, or whatever.

    It seems that when it was established that Scarlet would not compete with Red it was establishing the targeted market, not the criteria by which they are making the camera.

    Either way, I'm very interested to eventually find out exactly the Red Team have planned for Scarlet.
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  3. #3  
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    I thought this could be a beneficial thread.
    Your thinking is like that of the other major brands. They think of how to handicap something they already have.
    Red must think of the end user and design what they want. First identify who the enduser is.
    Lets say the end user is the Paparazzi. They need somthing small and light that they can run around with. Something that doesn't call too much attention to themselves and has a 10x or 20x zoom. They don't have time to change lenses either. They don't need anything more than 2k. Also they need AF and OIS. If they don't have AF, the camera is worthless to them. It also has to be cheap enough that if a celeb or body guard smashes their camera, they can afford to go out the next day and buy a new one.

    What type of end user are you?
    I am just a guy that wants to film monkeys in trees. Fixed lenses are not for me. A 500mm f2.8 lens is too big and too expensive. I'll sacrafice resolution for size and price.
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  4. #4  
    Quote Originally Posted by Eugene View Post
    Your thinking is like that of the other major brands. They think of how to handicap something they already have.
    Red must think of the end user and design what they want. First identify who the enduser is.
    Lets say the end user is the Paparazzi. They need somthing small and light that they can run around with. Something that doesn't call too much attention to themselves and has a 10x or 20x zoom. They don't have time to change lenses either. They don't need anything more than 2k. Also they need AF and OIS. If they don't have AF, the camera is worthless to them. It also has to be cheap enough that if a celeb or body guard smashes their camera, they can afford to go out the next day and buy a new one.

    What type of end user are you?
    I am just a guy that wants to film monkeys in trees. Fixed lenses are not for me. A 500mm f2.8 lens is too big and too expensive. I'll sacrafice resolution for size and price.
    Buy a HV20 or something even smaller. Paparazzi dont need Scarlet...
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  5. #5  
    Senior Member J. Bernard Vallon's Avatar
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    Quote Originally Posted by Eugene View Post
    Your thinking is like that of the other major brands. They think of how to handicap something they already have.
    Red must think of the end user and design what they want. First identify who the enduser is.
    I think this is good thinking.

    I imagined scarlet as a super crash cam. Not something cheep (necessarily) that could be replaced, but something that is INDESTRUCTIBLE. Totally solid state, small, can be placed anywhere. Interchangeable lenses, maybe nikons or something, that can be replaced for cheep when they're destroyed during the landing.

    After you pull Scarlet off the front of the helmet, take off the shattered remains of the $400 nikon lens, open up the side, there is your menu and CF card waiting to be unloaded, perfectly unscathed. That to me would open some filmmaking doors.
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  6. #6  
    Senior Member Paolo Tinari's Avatar
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    Quote Originally Posted by PerfectOptics View Post
    I think this is good thinking.

    I imagined scarlet as a super crash cam. Not something cheep (necessarily) that could be replaced, but something that is INDESTRUCTIBLE. Totally solid state, small, can be placed anywhere. Interchangeable lenses, maybe nikons or something, that can be replaced for cheep when they're destroyed during the landing.

    After you pull Scarlet off the front of the helmet, take off the shattered remains of the $400 nikon lens, open up the side, there is your menu and CF card waiting to be unloaded, perfectly unscathed. That to me would open some filmmaking doors.
    I like that! Something fresh finally
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  7. #7  
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    i forgot about the Red users who would reply to this thread, of course they wouldn't want something too good, that way they can feel they have something better.
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  8. #8  
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    Quote Originally Posted by killfilm View Post
    i forgot about the Red users who would reply to this thread, of course they wouldn't want something too good, that way they can feel they have something better.
    the redusers will have the right to buy scarlet first.
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  9. #9  
    Senior Member J. Bernard Vallon's Avatar
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    Quote Originally Posted by killfilm View Post
    i forgot about the Red users who would reply to this thread, of course they wouldn't want something too good, that way they can feel they have something better.
    Look, more power to the new scarlet, whatever she turns out to be. I hope she's awesome, so i can buy one. But she isn't going to the same as—and definitely not better than—a red one. This company is A), loyal to the people who have been supportive and patient from the beginning, and B), not stupid enough to make their flagship product obsolete less than a year after its debut.

    That said, Killfilm, i hope you buy a scarlet and make great footage with her.

    Edit: i shouldn't sound so snide, i do notice Killfilm that you STARTED this thread about how to keep the cameras from competing.
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  10. #10  
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    Quote Originally Posted by PerfectOptics View Post
    Look, more power to the new scarlet, whatever she turns out to be. I hope she's awesome, so i can buy one. But she isn't going to the same as—and definitely not better than—a red one. This company is A), loyal to the people who have been supportive and patient from the beginning, and B), not stupid enough to make their flagship product obsolete less than a year after its debut.

    That said, Killfilm, i hope you buy a scarlet and make great footage with her.

    Edit: i shouldn't sound so snide, i do notice Killfilm that you STARTED this thread about how to keep the cameras from competing.
    Nope, How NOT to compete if you read it. Listen, i would like scarlet to be 4k and interchangable lenses etc. etc. But im trying to be realistic as im also a businessman. Who in the right mind would make something to compete with his/her own product?

    But, what iam saying is that Scarlet could be a killer cam WITHOUT competing with the Red. Of course you gotta keep the Red users happy but it dont mean you cut all the pro features on scarlet, maybe just some features. This will make scarlet's market happy and the Red users happy, yes you can please both.

    Also remember, there are 1080p camera out there. Now we are seeing 2k cameras coming out slowly.
    SO, Yes Scarlet has to be Awesome!! but not as awesome as a red one...just awesome not stellar:)
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