ADOBE PREMIERE 6 --- I HAVE NO WORDS ....

[Vico Martin]

Luigi, have you tried the adobe media encoder to transcode to ProRes?
really interested.

Thanks.

[Steve Sherrick]

I don't blame you. If I was currently working in 5.5 or 6 I wouldn't be interested in CS3 either. It just so happens that I have skipped a couple computing platforms too, so I am still using CS3 and it still rocks. CS3 is worth the same to me now as is was the day I bought it.

Not being tied to a license contract that required me to continue paying for it enabled me to retain control of our operating budget and choose to allocate resources as I saw fit. It allowed my business to remain nimble. Instead of investing in software and computers every year we were able to invest in camera gear and other things in the years since CS3 was released.

Consider this possible scenario. CS7 is released in 2013 and you have access to it. Yay! But it requires new Mac Pro hardware to run it. Your revenues were lean in 2012 and you can't afford a new Mac Pro, or perhaps you want to upgrade to Dragon and can't afford Dragon, a new Mac and a new CS license. Your option is to continue using CS6 via subscription or buy a box version... But you can't afford the box either. Maybe things stay the same in 2013-14 for you. Now you have paid the full value of the new version of the boxed software that you could not afford to buy last year but you have to continue paying to use the 2012 version... And it is now 2014-15. You could easily find yourself upside down in your lease. (It is essentially a lease.) You can't afford to keep it, and you can't afford to get out of it.

I don't think this will be for everybody. That's why they are offering both options. For those who have software budgets built in, this seems like a nice way to stay current and also get some additional services out of the deal, not to mention some flexibility with the licensing both in terms of Mac/PC and putting it on more than 1 machine. But for some, a boxed version is a better investment. In order to have the latest and greatest which seems to be more of a necessity today due to formats continually changing you'll probably need to invest yearly either way. Again, not everyone will have these needs but for those that do, it's good to have options.

[Scott Crawley]

Again, not everyone will have these needs but for those that do, it's good to have options.

Absolutely. I've never been fond of leasing but mine is not the only way to get things done. I appreciate that and again, I might try it for the first year. It could make having multiple systems in house easier for the time being.

[Steve Cee]

You'll be up to date with the box version too. It's not like Adobe will release updates only for the Cloud and not for the box version. I really don't understand why they list that as an added bonus, when you get it with the box version too.

I also don't like the idea of paying for something for a year or 2 years and having nothing to show for it when you discontinue your membership. If Adobe ever does Cloud/subscription-based apps only and no option for a boxed version/wholly-owned license I will switch to something else.

Lifehacker punched the numbers. Here's what they found:

http://www.youtube.com/watch?feature...O0JrR8M#t=379s

http://lifehacker.com/5904416

[Steve Sherrick]

Absolutely. I've never been fond of leasing but mine is not the only way to get things done. I appreciate that and again, I might try it for the first year. It could make having multiple systems in house easier for the time being.

And if you run multiple seats maybe going with both approaches is an interesting way to do it. Have boxed version for one of your systems, and a Cloud license for one or two others. That way, you always have the boxed version when you need it and get some additional seats running for minimal upfront investment.

[Paul Nordin]

You could easily find yourself upside down in your lease. (It is essentially a lease.) You can't afford to keep it, and you can't afford to get out of it.

To a degree I understand where you are coming from Scott. But if a $30/month software subscription flips your businesss upside down that points to a deeper operating problem. We are in a business where clients want the latest. Rates must reflect that ongoing capital investment. If that's not the situation now, then priority number 1 should be finding better clients.

[Scott Crawley]

Haha! Yes, better clients. :-) I guess the example was a little flawed, but we could be talking about one seat for an Indy film maker who is paying for the stuff himself, a poor wedding guy trying to keep up with fast moving and expensive technology (who definitely needs better clients) or a small post house with needs for Avid, FCP and Premiere, or multiple Premiere seats. My example was a generic hypothetical meant to show what the lifehacker article shows: in two years the lease costs more than a traditional upgrade. Some will take advantage of tax benefits too that can make leasing beneficial. As Steve pointed out it's not for everyone.

To a degree I understand where you are coming from Scott. But if a $30/month software subscription flips your businesss upside down that points to a deeper operating problem. We are in a business where clients want the latest. Rates must reflect that ongoing capital investment. If that's not the situation now, then priority number 1 should be finding better clients.

[Eric Santiago]

I think the problem is that this software is not officially released in any capacity. Not to play internet cop here, but it probably shouldn't have been posted here. There's a danger for Adobe in that if there are bugs and what not, they have to defend something that shouldn't be in the public realm yet. That might explain why it got pulled, I don't know. I know we're all anxious to get rolling with it, but I think we should use caution. Just my .02

If you're referring to CreativeCow you may be right. But my question wasn't totally lost. Kevin McAuliffe posted a tutorial on Extruding Shape Layers.
I still have a long list of bugs to share but Ill wait till its officially out.
I have a small list growing for Premiere Pro but I have enough NLE's here to deal with :)
Off topic a little but CUDA 4.2 helped speed things up in AE as far as the new RayTracer goes.
It is no where near Maya/Max but still useable :)

[Brandon J.F.]

Consider this possible scenario. CS7 is released in 2013 and you have access to it. Yay! But it requires new Mac Pro hardware to run it. Your revenues were lean in 2012 and you can't afford a new Mac Pro, or perhaps you want to upgrade to Dragon and can't afford Dragon, a new Mac and a new CS license. Your option is to continue using CS6 via subscription or buy a box version... But you can't afford the box either. Maybe things stay the same in 2013-14 for you. Now you have paid the full value of the new version of the boxed software that you could not afford to buy last year but you have to continue paying to use the 2012 version... And it is now 2014-15. You could easily find yourself upside down in your lease. (It is essentially a lease.) You can't afford to keep it, and you can't afford to get out of it.

If, like in your example, money was this tight for me I doubt I could even afford to buy the full license anyways :)

$30/$50 a month is less than most people's phone bill. Less than their cable bills. It's $1 a day @$30 a month! haha

Really, it's about having choices. If you want to upgrade or get a full license go for it. I much prefer the subscription option.

[Eric Santiago]

The sub option has been around for years with Digidesign.
Works for most of us that have used it.