Book trailer commercial

[Jon Chema]

Recently directed this. Shot on EPIC. Superspeed glass. $5k budget and could only afford a 4k and two 1200's (blowing out window). We got really unlucky and it was super dark and rainy the day of the shoot. Consequently, I wasn't able to blow the windows out as much as I wanted. My original vision was a complete silhouette of the talent during the wide shot with more of a defined shaft of sunlight behind her. Constructive criticism appreciated!

https://vimeo.com/37221134

[Brad Allen]

I thought this looked beautiful :)

Only thing which seemed a little off to me was the "Illusion" 3D text

[Kirk.Attard]

Wonderful - very very filmic ! Not sure about the text as well but all in all the mood was fantastic. !
Simply loved it !

[Ramesh Jai]

That's why I love my Superspeeds!

[Joel J. Feigenbaum]

It rocks. Fantastic spot!

[Justin Kirchhoff]

I have the same feeling as everyone else. Change the text. Maybe have her blow the dust out of her hands, then fade to black and have the text fade in or dissolve in. Use a matted dust element for the transition between the real dust and the black fade in.

[Marlon Torres]

It was beautiful until the "Illusion" text. My advice is exactly the same as Justin's.

[Jon Chema]

It was beautiful until the "Illusion" text. My advice is exactly the same as Justin's.

Thanks guys! I felt the same way. Here's the deal with the text. My VFX guy was super busy and helping on the project for free. He wanted to do a full resolution render of smoke being blown out of her hands and an outline of "Illusion" forming. Unfortunately, a full fluid motion render would have taken 5 days. I had to settle for quarter rez as it was the best he could do. There were jagged edges on the comp due to the low resolution so I just threw it into AE and roto'd the outline and filled with text. Wish I would have had more time to work on that.

Regardless, thanks for the positive feedback!! Client loved it btw.

[Nick Morrison]

Beautifully shot. I love those lenses. Great job. Can't wait to see the next one.

[Jon Chema]

Beautifully shot. I love those lenses. Great job. Can't wait to see the next one.

Thanks for the kind words! I love the superspeeds as well, the way they flare, their microcontrast. A great look when coupled with the high resolution of the Epic! I've shot a lot of music videos with them.