NAB new announcements...

[Phil Holland]

Thanks Patrick. DIS. Digital Imaging Specialist. I actually shoot stuff :) However, for the last year and a half full time DP. Chasing the dream to one day shoot a unicorn of my very own.

[Jiri Bakala]

# 1 I am bias because I was dating this girl from Kelowna, and I am only half black (half Scandinavian) an yet the people of this community looked at me like I should be wearing a loin cloth and a spear.


Everybody pays for RED quality and wants to aquire in RED, it's bee the transcoding which has been a pain and the ROcket solved that and I am sure Jim and Jarred have more stuff to show us tomorrow.

#2 Simple turnaround workflow... Get a DVX 100 B and shoot some docs...

#3 My camera isn't just a cash cow, I make art on it, money would be nice but just enough to pay the bills. If that's all you're in it for switch jobs...

#4 I pulled own focus and set up light, helped actors get to their marks and made a great film with a Director more focused on performances... Give it another shot but be patient this time.

The community comment is completely inappropriate and doesn't belong here.
1. I meant to say "nobody in my market pays for Red..." sorry, my omission.
The rest of your comments are simplistic, rude, and unnecessary. As always, a discussion here turns onto bashing. I am out.

[Josh Beadle]

# 1 I am bias because I was dating this girl from Kelowna, and I am only half black (half Scandinavian) an yet the people of this community looked at me like I should be wearing a loin cloth and a spear.

"this community" = REDuser?

[Patrick Grossien]

Thanks Patrick. DIS. Digital Imaging Specialist. I actually shoot stuff :) However, for the last year and a half full time DP. Chasing the dream to one day shoot a unicorn of my very own.

Uhm whoops! :) that's actually what I tried to say. Hehe! Sorry!
I thought a lot of your early work was mainly DIT work, and since you shoot so much and beautifully, I thought that deserved a mention!

[Jaakko Rinne]

"this community" = REDuser?

I think he meant the community of Kelowna, BC, Canada.

[Phil Holland]

Uhm whoops! :) that's actually what I tried to say. Hehe! Sorry!
I thought a lot of your early work was mainly DIT work, and since you shoot so much and beautifully, I thought that deserved a mention!

Prior to the IMDB credits I had a bit of experience on stage performing, which led to stage lighting, then randomly spending some time with electric on sets in town, and even more randomly gripping on a couple sets too. Advantages to growing up outside of LA.

Graduated high school. Decided not to be a genetic engineer and focused on a career in cinema. I applied at a studio in 1999 and got my real start literally cutting film on a laser recorder during graveyard, which led to scanning film at 4k and eventually 6k. Learned how to program mainly in Perl in my spare time. Did some freelance photography around that time too. About a year later found myself as a digital colorist after creating a color pipeline and coding some tools at the studio. That was good times for a few years and I enjoyed the hell out of it. I enjoyed shooting more though and moved into VFX imaging and capture. Lots of footage, VFX elements, background plates, textures, reference, etc... Whatever was needed and with what ever cameras were needed to get the job done. Some DIT type work and some DI type work came with that. That helped me travel a bunch and work on a great deal of sets. Worked with, learned, and payed attention to DPs, Directors, and everybody I could study during that time. 2005-2010 was very, very busy. Focused on new cinema capture tech a lot, hence my interest in Red. Shot a couple independents in my time off. Did a bit of still photography as well. Occasional conceptual design gigs here and there. Instructed a few art workshops in that time frame. Sometime while doing that I did some strange spherical HDRI capture which led to building a rig and programming a tool that's helpful for larger VFX studios dealing with image based lighting on large scale productions. Ended up being somewhere between a DP and VFX Supervisor for a little while a bit after all that.

Decided to make the big move. These days DP/Director and all that VFX, post, and color experience has helped a lot. I didn't dare call myself a Cinematographer until stuff I shot ended up on the big screen. Had a thing about that. Still don't know if I am really one yet as that work is fairly specialized and often just a few shots, but I was told by a DP I highly respect that "you are a cinematographer, deal with it".

That's my career in a nutshell. Very strange and wonderful adventure so far. Can't imagine doing anything else. Still working towards more. Very grateful for the experience so far.

[Tom Lowe]

He could mean the people he sells to (broadcasters), not the people in the market for a new camera. In which case, he's right; no broadcaster pays more for 4k/5k over 1080p (currently)... and 4k broadcast is not 12months away, but more like 5-10years (assuming it takes as long as HD did... Actually no one even broadcasts in 1080p yet... only 1080i.) Not sure how important re-releases 5-10 years down the line is on stuff like that either.

LOL 10 years.

Technology trends do not move in a linear fashion. Technology is exponential, which is why it took 50 years for full adoption of landline telephones and less than 10 years for cell phones.

[Mike P.]

LOL 10 years.

Technology trends do not move in a linear fashion. Technology is exponential, which is why it took 50 years for full adoption of landline telephones and less than 10 years for cell phones.

Hey, c'mon, I said 5-10. And I was referring to the re-releases of shows... Plus, everyone that just upgraded to HDtvs and/or 3Dtvs are not going to be as likely to get 4k sets in at least 2.5years (plus they won't be on sale in real quantity until 2013 and prices won't be affordable until 2014)... so that's already half the time. Similarly, I can't imagine broadcasters (still only at 1080i) stepping up to 4k in less than 5years... At the very least, 2013 seasons are already for the most part being shot (and in 1080), so we're already into 2014 before the majority of shows start shooting 4k, much less broadcasting them... Who knows, maybe NAB will show some sweet 4k broadcast magic that we haven't seen yet, but I'm not holding my breath. 4k in theatres and even in home theatre is one thing; 4k broadcast isn't even realistically possible yet... So that leaves streaming as the only viable way to get 4k into homes (which I don't consider broadcast) and that essentially means Netflix and AppleTV... I dunno... 5-10 years seems about right. Took 10 years for HD and that's still 1080i.. ~5 years for 4k and that'll just be subscription stuff.

[Tom Lowe]

4k broadcast isn't even realistically possible yet... So that leaves streaming as the only viable way to get 4k into homes (which I don't consider broadcast) and that essentially means Netflix and AppleTV... I dunno... 5-10 years seems about right. Took 10 years for HD and that's still 1080i.. ~5 years for 4k and that'll just be subscription stuff.

Why not? I have Verizon fiber running into my house and with a codec like REDRAY I could easily watch 4K content. Filed-based downloads will likely be a major delivery vehicle for 4K as well.

[Jiri Bakala]

I agree Mike, the broadcast cycle takes a while..... to change from one format to another is very costly. Shooting selected programing in 4k is one thing but changing the entire infrastructure is another.