So how does RedRay work?

[Mark L. Pederson]

It just seems bizarre to me that if they really have developed some new ultra-efficient compression CODEC, they would be limiting its use to a relatively small-market product like Red Cameras

Small market product ...?

Keith ... sorry to tell you ... but it IS true. They have developed a new ultra-efficient compression CODEC.

I've seen it. Up close and personal.

Seen stuff my company has shot and/or mastered - encoded on it and projected on a huge screen.

It is, in my opinion, one of the most significant achievements in Digital Cinema in history.

Stick around ... you will get a crash course in "small market".

[Stuart English]

It just seems bizarre to me that if they really have developed some new ultra-efficient compression CODEC, they would be limiting its use to a relatively small-market product like Red Cameras .

The codec in RED RAY is optimized for 4K content distribution via the internet, not camera usage.

It is our intention to demonstrate that to be a "significant" size market.

[Stuart English]

It's entirely possible that the original RedCode concept has been overtaken by other technological advances. What would a few years ago have been considered outrageously large capacity Hard Disks are now available that can be run and powered from a USB socket. Distributing 4K movies on portable USB hard drives is now a perfectly practical option, but not just for RedCode. Without cheap optical media support, I don't see it as having the impact it might
once have.

The concept of physical inventory - be that hard drives or optical media - is in our opinion obsolete.

It leads to too many inefficiencies and logistics overhead. The future of distribution is over a network.

[Shawn Booth]

If you think ____ is something than can be successfully tackled by a relatively small team like RED's, you most likely don't know the first thing about it.

I put a blank in your quote.... Fill in with whatever you like. The answer will always be "yes", "why not?", "if they really want to"...

It was once said about the same "small team" and building a camera... They now have 3. Three cameras that have thousands hooked... (One of which is named Epic. Which it simply is.)
I wouldn't doubt this "small team".

Just saying...

[Christian Edwards]

so Redray will still be needed as a proprietary device for encode/decode ?

The concept of physical inventory - be that hard drives or optical media - is in our opinion obsolete.

It leads to too many inefficiencies and logistics overhead. The future of distribution is over a network.

[Stuart English]

...so Redray will still be needed as a proprietary device for encode/decode ?

The RED RAY player and the RED distribution codec work hand-in-hand to deliver 4K resolution information, yes.

[PatrickW]

How does RedRay work for live content, if at all?

Can I connect a Epic to the internet and deliver live video/audio to Red Ray players in theatres?

[Anthony Rinaldi]

How does RedRay work for live content, if at all?

Can I connect a Epic to the internet and deliver live video/audio to Red Ray players in theatres?

Or to set-top RED Ray players even? Perhaps a RED Ray 4K live-streaming option?

[Petr Dvorak]

Or to set-top RED Ray players even? Perhaps a RED Ray 4K live-streaming option?

And what about 4K streaming from SPACE? That's something.
Stuart is NASA hookep up?
;-)

[Wayne Morellini]

I can't say how the codec works, but I can tell you that getting good...

Graeme

Graeme, is this codec your idea, or is somebody else's?


Thanks.